Four Innovations in the 2012 Mercedes Benz SL

Smart wipers, a magic roof and bass-in-your face all housed in a lightweight aluminum frame

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On a recent California tour with Mercedes-Benz I stopped by their Design Center in Carlsbad to preview the all new 2012 SL. At first glance the the completely redeveloped SL’s aesthetic is both pleasing to the eye and the touch. The superlative 500 sports a new V8 with 435 hp, 22 percent reduced fuel consumption and increased torque, but aside from the seductive power and sleek design the real story lies in the innovative details. From an all-aluminum bodyshell to fluid dispensing windshield wipers, the 2012 SL boasts improved vision, increased sound and reduced weight.

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Interestingly enough the car’s least important piece of glass for driving—the sunroof—is the target of the new “Magic Sky Control.” The “vario-roof” switches from light to dark with the press of a button. The idea is the virtually transparent roof offers a top-down type of experience even in unfavorable weather conditions, while the dark state shades passengers and prevents the car’s interior from overheating in the sun (Magic Sky Control is pictured here on the SLK 55 AMG which also features this innovation). As a plus the magnesium roof frame has been upgraded to open or close in less than 20 seconds.

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To achieve a more authentic sound experience, the new SL’s bass loudspeakers have been strategically integrated into the front footwells, rather than the doors. This innovation—what Mercades calls “bass in your face”—provides a clean, clear and less distorted bass unseen or heard in any open-top roadster before it. Not only does it provide an improved experience for the passengers but by minimizing sound leakage pedestrians outside won’t hear you coming from blocks away.

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One of my favorites from the slew of innovations has to be the washer fluid dispensing windshield wipers. The intuitive design allows for windshield cleaning with the top down without getting a face full of washer fluid—solving one of the most annoying parts of driving a convertible. As the world’s first wipe/wash system of this sort, it works seamlessly as to never allow either a water jet nor fluid film to be seen during the process, thus leaving a clean surface without any distractions to the driver. To up the ante the blade—which has channels for both fluid and electricity—automatically adapts the season at hand, warming the water in the winter and delivering a greater amount of water in the season.

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Taking the “SL”—sporty, lightweight—moniker seriously the total weight of the 2012 has been cut down by 110 kilograms by casting it entirely in aluminum. This solution not only reduces weight but improves strength due to fewer welded joints. What this means for the driving experience? More dynamism, agility, less fuel consumption and an all around smoother ride. The rigid aluminum frame is vacuum die-cast to improve strength and therefore achieves higher safety levels.

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For more information on the late-release 2012 Mercedes Benz SL keep your eye online or at your local dealership who we anticipate will begin taking delivery in April of this year.


Magic Moutain

Voici cette installation “Magic Mountain” dans le parc de la ville de Duisburg par Heike Mutter et Ulrich Genth. Une expérience de montagnes russes avec une structure qui permet aux visiteurs de se promener à la manière d’un rollercoaster, sur plus de 220 mètres de long.



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Thomas Herbrich

A l’origine photographe de publicités, Thomas Herbrich a ensuite utilisé tout son talent afin de créer des manipulations photographiques de qualité. Avec des effets visuels du plus bel effet, ce dernier dévoile son talent dans une série de clichés à découvrir dans la suite.

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Cool Hunting Video Presents: The Conjuring Arts Research Center

Our video of the largest known collection of magic books, nestled in a secret NYC location

by Greg Mitnick

Nestled in a hidden location in midtown Manhattan, the Counjuring Arts Research Center is ground zero for illusionists and historians alike. The Center provides a range of services, publishes scholarly journals, and teaches hospital-bound kids magic through its Hocus Pocus program. It is perhaps best known as home to one of the largest known collections of historic books, letters, and other media, which the center makes available online.

Bill Kalush, the center’s founder and director, explains how he built the collection piece-by-piece and shows us some of its highlights.


Maia Flore

Une série onirique et pleine de magie par l’artiste française Maia Flore sur son portfolio. Des photographies autour du thème du sommeil avec “Sleep Elevations”. Elle a été récemment diplômée de l’école des Gobelins 2010. Plus d’images de son travail dans la suite de l’article.



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Lissy Elle

Découverte sur la galerie, du travail de cette jeune photographe Lissy Elle basée actuellement au Canada. Des portraits et des mises en scènes avec un fort attachement au monde imaginaire, à la magie et à l’enfance. Une sélection à découvrir dans la suite de l’article.



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Plus d’images dans la galerie.

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Apple Magic Mouse

Apple vient de présenter sa nouvelle souris, la Magic Mouse. Dotée du bluetooth et entièrement sans fil, elle est équipée de la technologie multi-touch mise au point pour l’iPhone : il suffira de glisser ses doigts sur la surface. Livrée avec les nouveaux iMacs ou disponible au prix de 69 €.



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Theory 11 – Propaganda Playing Cards

div xmlns=”http://www.w3.org/1999/xhtml”div style=”text-align: center;”span style=”text-decoration: underline;”a href=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf1d4d970c-pi” style=”display: inline;”img alt=”Picture 25″ class=”at-xid-6a00d8341ca70953ef01156eaf1d4d970c ” src=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf1d4d970c-800wi” title=”Picture 25″ border=”0″/abra href=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf1d4d970c-pi” style=”display: inline;”/aa href=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156fa92070970b-pi” style=”display: inline;”img alt=”Picture 26″ class=”at-xid-6a00d8341ca70953ef01156fa92070970b ” src=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156fa92070970b-800wi” title=”Picture 26″ border=”0″/abr/spandiv style=”text-align: left;”span style=”text-decoration: underline;”/spanbrPropaganda series paying cards by a href=”http://www.theory11.com/playingcards/” target=”_blank”Theory 11/a are uniquely engineered to military precision with
unsurpassed quality. They’re an industrial spin on modern playing card design
with a best-in-class feel and finish. We tried them outnbsp; and they are super-smooth! The finish on these cards is unlike what you might be used to – they glide one atop the other making them almost slippery, but excellent in the hands of a pro.brbrThese cards were literally designed for magic tricks, so they are the ultimate quality and should stand up to some pretty heavy use. (See video below.)brbr
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p/pdiv style=”text-align: center;”span style=”text-decoration: underline;”/spanspan style=”text-decoration: underline;”a href=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf1d4d970c-pi” style=”display: inline;”
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img alt=”Picture 23″ class=”at-xid-6a00d8341ca70953ef01156eaf1947970c ” src=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf1947970c-500pi” style=”border: 0px solid black;” title=”Picture 23″ border=”0″/spanbrspan style=”text-decoration: underline;”/span/divpspan style=”text-decoration: underline;”br/span/ppspan style=”text-decoration: underline;”
/span/pdiv style=”text-align: left;”Also check out their other decks, one series was designed with David Blaine (see Split Spade edition below).brbrdiv style=”text-align: center;”a href=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf37e5970c-pi” style=”display: inline;”img alt=”Picture 1″ class=”at-xid-6a00d8341ca70953ef01156eaf37e5970c ” src=”http://reubenmiller.typepad.com/.a/6a00d8341ca70953ef01156eaf37e5970c-800wi” title=”Picture 1″ border=”0″/a
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br/div/divdiv style=”text-align: center;”embed allowfullscreen=”true” allowscriptaccess=”always” flashvars=”vn=/previews/t11_PROPAGANDA_X462.flvamp;vt=http://cdn.theory11.com/images/propvthmb.jpgamp;rp=/playingcards/propaganda.php” src=”http://cdn.theory11.com/embed-player.swf” type=”application/x-shockwave-flash” height=”395″ width=”480″/divp/pdiv style=”text-align: center;”
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