Interview: Jeff McCallum: The young surfboard shaper on quality, design and holding true to your values in the face of growth

Interview: Jeff McCallum


San Diego-based surfboard shaper Jeff McCallum creates functional works of art. With humble beginnings sweeping and boxing boards for other shapers, he has worked his way up to top of his craft. Blending retro-inspired shapes with…

Continue Reading…

Best Made Co. Laguiole 127 Knife: A superior take on the traditional toothpick pocket knife

Best Made Co. Laguiole 127 Knife


The latest tool to get the royal Best Made Co. treatment, the Laguiole 127, is a better functioning and more aesthetically pleasing version of your traditional toothpick pocket knife. As we’ve seen before, Best Made really…

Continue Reading…

MB&F MusicMachine: The innovative Swiss timepiece makers collaborate with REUGE for a first foray into music

MB&F MusicMachine


Marking the first kinetic machine made by MB&F that isn’t a timepiece, the MusicMachine confidently brings the innovative Swiss laboratory into new territory. While the spaceship-styled MusicMachine may not tell time and can’t be worn,…

Continue Reading…

Rolls-Royce Wraith: Design Director Giles Taylor takes us through the car family’s latest member

Rolls-Royce Wraith


With the introduction of the Wraith earlier this month in Geneva, the Rolls-Royce line-up became a family. According to Design Director Giles Taylor, the Wraith is the masculine brother…

Continue Reading…

Folk Fibers Indigo Wholecloth Collection: Hand-quilted and nature-dyed quilts from Austin’s Maura Ambrose

Folk Fibers Indigo Wholecloth Collection

Maura Grace Ambrose is known chiefly as a sage of 21st-century quilting. From her home in Austin, Texas, the young Savannah College of Art and Design graduate hand-sews gorgeous, oversized quilts from scraps and new materials, injecting the traditional domestic craft with fresh life. Ambrose has just added a…

Continue Reading…

The Emporium of Postmodern Activities

Custom motorcycle brand Deus ex Machina takes on Venice, CA

by Mark Buche

Emporium-Deus-Machina-2.jpg

The Emporium of Postmodern Activities” is the US foothold of Sydney-based custom motorcycle maker Deus ex Machina. The Venice extension is a move to establish a beach presence where people are able to move through the space and experience the Australian brand firsthand. True to the company’s familial vibe, the beautifully designed building is full of art-covered walls, and the community of local surfers and riders are often found basking across the sunny patio.

Emporium-Deus-Machina-6.jpg

Purity of purpose is the Deus way of life, and under this design philosophy the brand has become best-known for their simple and minimalistic custom motorcycles. While that industry is often full of frivolous decoration, Deus deliberately subtracts and boils down their bikes to performance essentials. Each of the hand-built bikes aims to achieve functionality as an art form.

“We originated this idea of combining elements and it came out of the era where surf culture defined that all you could do was surf and nothing else, motorcycle culture said you could only be a motorcyclist. We’ve pioneered and pushed this idea that you can fuse interests and make a fun, rich, and exciting culture,” says Dare Jennings, founder of Deus ex Machina.

Emporium-Deus-Machina-5.jpg

A large pane of glass splitting a gallery wall looks into the workspace of head motorcycle designer Michael “Woolie” Woolaway, revealing the true brand ethos. From the Deus retail shop you can watch Woolaway’s continuous tinkering as he perfects the design and construction of their beautiful hand-built machines.

Deus has quickly become a hub for the laid-back coastal lifestyle in Venice. On any given day, the parking lot is filled with every type of motorcyclist and bicyclist, from surf bums to actors meeting for hours to talk shop or to start a morning ride after an espresso from Handsome Coffee Roasters.

Emporium-Deus-Machina1.jpg

Like their other locations, The House of Simple Pleasures in Sydney and Bali’s Temple of Enthusiasm, Deus’ new spot in Venice also holds all sorts of events and gatherings to help introduce and share their passions with both the newly curious and longtime fans of the brand.

Look for Deus to take on Milan next year, where they plan to open another hub of motorcycle culture with the help of former Ducati CEO, Federico Minoli.

Deus ex Machina

1001 Venice Boulevard

Venice Beach, CA 90291


Crafting Community

California artists get inspired by family weekend retreat at the Ace

crafting-community-4.jpg

For one weekend every spring, several dozen families gather at the Ace Hotel in Palm Springs for a weekend of crafting. This is no ordinary organized school event with well-meaning preschool teachers sharing cute art projects to keep the kids busy while parents lounge by the pool. The brain-child of Karen Kimmel, Crafting Community brings together artists, kids, and creative parents looking for a meaningful weekend sharing their mutual love of hand-crafted arts. This year Undefeated, Splendid, and Kid Concierge joined the artists to develop projects using fabric, wood, leather, rope, paint, shaving cream, plants, and even cookie dough.

crafting-community-8.jpg

The first crafting community weekend that began in 2008 with a few participants has grown to include more than 70 families. “I have always wanted the event to feel like a party in a friend’s backyard,” says Kimmel. “The programming came from my fascination with traditional crafts and my desire to collaborate with innovative artists and artisans, but the workshops are almost a means to the end of carving out unstructured, creative time for our busy families. We want our families to set their own pace at the weekend – to really savor the vacation time, be present with their families, and indulge their artistic minds.”

The heart and soul of the project can be traced to Kimmel’s ability to attract charismatic artists. This year’s participants Cathy Callahan, Clare Vivier, Rene Holguin, and Tanya Aguiniga shared their expertise with the families and found inspiration to bring home to their own work in return.

crafting-community-2.jpg crafting-community-1.jpg

Cathy Callahan was asked to base her workshops on projects from her book “Vintage Craft Workshop“. “The Macrame project just seemed like such a natural fit for Crafting Community,” says Callahan. “The parents had fond memories of doing it when they were young and it’s a great crafting skill for the kids to learn.” She loved finding two dads at her station making macramé plant hangers. Callahan searched down pieces of colorful vintage wallpaper for a mobile making workshop that kept the attention of both kids and parents cutting shapes and laying out the placement for balance.

crafting-community-6.jpg

Handbag designer Clare Vivier attended her first Crafting Community two years ago with her son Oscar. This year Vivier’s focus on recycling and material use led to the creation of a wrapped leather cuff project that captivated the attention of the kids and parents. “I knew I’d do something with my scrap leather,” says Vivier. “Bags require too much sewing so I thought this would be a great alternative.” Once back in LA, Vivier returned to the work left to ready her first store, opening soon in Silver Lake.

crafting-community-7.jpg

For RTH‘s Rene Holguin, this year was his first experience with Crafting Community. Holguin brought his leatherworking skills and piles of leather shapes and tools for a family crest project. “I feel it’s so beneficial, for kids and adults, to work with their hands,” says Holguin. “I’m a fan of family traditions. I thought, this being a family weekend, it was an opportunity to bond beyond a family’s everyday connection. It was great to see the dads with their kid on their lap, talking them through it, and working on their crest.” Holguin had such a positive experience at the event that he’s currently looking into opportunities to share his workshop with inner-city school kids.

crafting-community-5.jpg

Back for a second year, Tanya Aguiniga talked about finding time in her busy schedule to spend the weekend in the desert. “I participate because I love the idea of having local artists lead crafting projects with families,” she says. “I worked in Art Education years ago and have not had much of an opportunity to work with children until Crafting Community. Each year, as I work on my Crafting Community project ideas, I discover new methods of working more efficiently as I problem solve the steps for my workshop.”

For one of her projects Aguiniga ombre-dyed strips of Splendid fabric that hung dramatically from a rack for a necklace-making workshop. She also developed a series of modernist henna tattoos. “I was in India this past summer, and I was trying to get a henna artist in Jaipur to give me a minimalist tattoo. He didn’t understand, so I came home, bought some henna and did it myself. I told Karen the idea, she loved it and then I began dreaming up cool designs to tattoo on tiny tots. It was pretty amazing to tattoo babies, pregnant bellies and grandmas.”

Aguiniga is busy with June shows at the Architecture & Design Museum LA, the California African American Museum and Freehand Gallery, as well as one in July at Marine Contemporary. She can also be found staging Public Crafting: The Political Act of Weaving throughout LA as part of the KCET Artbound project.

crafting-community-3.jpg

Kimmel is set to collaborate with the Santa Monica Art Museum and local Southern California schools, and will launch a new Kimmelcolors stencil set this year. Her Crafting Community artists are back at work in their studios inspired to keep teaching and creating.


Cool Hunting Video Presents: Roy Denim

Our latest video explores the machine driven approach of Oakland’s denim master

Hidden on a back street in Oakland, California in an unassuming warehouse lies what may be the pinnacle of denim craftsmanship in the USA. Roy Denim, the second of our videos to premiere at last week’s 99% Conference, is actually just one man, Roy Slaper, whose obsession with making jeans has driven his small business into the conciseness of denim heads everywhere. In our video we learn about Roy’s machine driven approach in creating his jeans, the birth of his business and how his obsessive attention to detail results in some of the toughest, nicest looking denim around.


Raw + Material = Art

Refashioning scrap material into uniquely meaningful works of art

raw-material-art-2.jpg raw-material-art-11.jpg

Accompanying a growing awareness of the wastefulness underlying the modern global economy, a new approach to art has flourished in recent years, one dealing with the repurposing and utilization of materials discarded or viewed as useless. Written by street art commentator Tristan Manco, the new book “Raw + Material = Art” delves into these techniques and philosophies by exploring the works of 38 artists using low-tech, low-cost media and methods. The selected artists provoke thought on both subject and medium, and continue to push what’s possible by working at “the raw edge of contemporary art.”

raw-material-art-3.jpg

Spanning old skateboard decks to plastic children’s toys to teabags, the works highlighted in “Raw + Material = Art” have a dual purpose. In an age of digital production and computer-engineered perfection, they signify a back-to-basics approach, bringing a new respect to the cultivation of a craft. Through their choice of materials, artists also convey a message of awareness of our environment and the resources we use or abuse within it. Although often indebted to past artists, notably Marcel Duchamp, the raw art displayed in Manco’s book is a response to veritably modern phenomena.

raw-material-art-9.jpg

“We take it for granted these days that art can be made from any substance or object…it is not surprising in itself if an artist presents us with a work made from unusual materials” writes Manco in his introduction. “However, even if we anticipate spectacle, we can still be struck by such a work.” The works Manco focuses on transcend mere gimmickry, working within unorthodox media without being tied down by them.

The book’s layout is fairly straightforward. Listing the artists alphabetically, Manco provides an insightful background for each alongside a generous allocation of large, color photographs. Locations range from Rio de Janeiro to Tokyo, giving a comprehensive portrait of the fittingly global expanse of a scene that deals with the detritus of globalization and mass production.

raw-materials-art-12.jpg raw-material-art-7.jpg

Artists include AJ Fosik, who constructs technicolor creatures out of hundreds of individually shaped pieces of plywood, Dutch artist Florentijn Hofman, who, often working with scrap materials such as shrink foil, salvaged wood, or flip-flops, erects large animal sculptures in public areas, and Brooklyn-based Mia Pearlman, who carves intricate “cloudscapes” out of sheets of paper.

raw-material-art-4.jpg

Several artists previously featured on Cool Hunting also make an appearance in the book, including Gabriel Dawe, who creates prismatic structures out of miles of colorful thread, Ron van der Ende, whose modern bas-relief work is done in recycled wood, and Brian Dettmer, who carves intricate sculptures by carefully peeling away layers of the pages of books.

raw-material-art-10.jpg

“Raw + Material = Art” is available for purchase on Amazon and from publishers Thames & Hudson.


Levi’s Wardrobe for Saison

The heritage brand builds a uniform to outfit a San Francisco restaurant

by Yale Breslin

LevisSaison4.jpg

Orondava Mumford, Global Design Director at Levi’s, was in charge of creating the uniforms for the staff at San Francisco eatery Saison. We dug through his sketchbook leading up to the unveiling of the restaurant’s new sartorial choices and spoke with Mumford about the inspiration behind his heritage-focused design process, and his grand plans for the U.S. Postal Service.

LevisSaison2c.jpg LevisSaison2b.jpg
How did this design collaboration between Saison and Levi’s come about?

The Levi’s brand has partnered with San Francisco’s acclaimed Saison restaurant to create a functional workwear wardrobe for the modern pioneers of this unique, open-kitchen environment. With this collaboration we are proud to celebrate chef Joshua Skenes and sommelier Mark Bright, who not only embody the pioneering spirit of the Levi’s brand but the most relevant expression of innovation, localism and craftsmanship.

LevisSaison3.jpg

You designed the uniforms, but what inspired the design and workmanship?

Actually we refer to it as a wardrobe rather than uniforms. When Aylin Beyce (co-designer on the uniforms) and I went on our initial research dinner date at Saison, we were impressed by the intimacy of the experience of having a meal there. While the wardrobe was designed with a singular aesthetic, we offered variations on fit for the cooks—if you normally rock skinny jeans, why should you have to come to work in loose, ill-fitting chinos?. The female servers were offered a tunic, a dress and two different pant styles, whereas the partners, Josh and Mark, have completely custom-made garments based on their respective trades and day-to-day functions.

LevisSaison1.jpg

What elements did you draw upon for the men’s design and the women’s design?

We based both the men’s and women’s designs on a coupling between our brand’s workwear heritage and the modern approach to function needed in a restaurant of Saison’s caliber. Consistent details were used such as a trupunto stitch detail, natural horn and corozo nut buttons, and a fabric and color scheme that reflected the restaurants interior. In maintaining the highest quality of fabrics, which we felt reflected the high quality of ingredients on the menu, we chose selvedge fabrics from Italy, Japan, England and the US.

LevisSaison5.jpg

What is it about this collaboration that you were most drawn to?

I am extremely passionate about Levi’s being involved in projects such as these. Saison is a local San Francisco-based concept started by young entrepreneurs innovating within their fields. Levi’s is an original San Francisco-based brand, which through the creation of the 501 supported the pioneers of the early 1800s migrating west during the Gold Rush in pursuit of the American dream. It’s what we do. If anyone from the U.S. Postal Service is reading this, I am dying to redesign their uniforms too.

LevisSaison6a.jpg LevisSaison6b.jpg
Tell me a little bit about what it is you do at Levi’s.

I have the dream job. My official title is Global Design Director. I focus specifically on all menswear products below the waist as well as our iconic “trucker” jacket and versions of it. I manage a team of some of the industry’s best designers hailing from all over the world. My main responsibilities are to inspire and lead the design team in creating a compelling, yet commercially viable global product that supports and deepens the brand’s values and identity while challenging and pushing the boundaries of modern American design through craft, sustainability and innovation. I love my job.

LevisSaison7.jpg

What is it about the cuisine that you were drawn to?

It was the balance of familiarity and pure innovation. The menu never fails to thrill the palate and the execution, delivery and atmosphere surrounding each plate was such a lasting impression. We went about creating the wardrobe as such. We even went as far as to have a custom-made wardrobe unit built of reclaimed local redwood and steel to house the wardrobe, which now stands inside the restaurant. No detail was left un-challenged, as I’m sure Josh wouldn’t craft a menu any other way.