The brainchild of Sicilian writer and musician Vittorio Bongiorno and accessories designer Marisa Bernardoni from Bologna, I’m Not Like You is a collection of limited edition T-shirts made by hand in Italy and emblazoned with an image taken and shared on Instagram. Thirteen styles have been produced in batches…
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Premium basics built in California with the creative individual in mind
As a former graphic designer in the creative hub of San Francisco, Ryan Donahue watched as his wardrobe and those of his friends working in similar industries slowly shifted towards a more casual, yet refined taste. Consisting of a crisp T-shirt and perfectly worn denim, this “modern workwear uniform,”…
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Charity merchandise gets a design boost
Fed up with their positions in finance and real estate, friends Omri Bojko and Jason Sochol embarked on a quest to find something more meaningful to do, and thus created the The Vanity Project (TVP) in 2011. The two Northwestern grads had begun volunteering for non-profit organizations around Chicago after being inspired by Sochol’s mother’s fight against breast cancer, and in the process discovered a pattern among the merchandise created for various fundraising events. “We noticed that the charities’ funds were always being drained into creating the merchandise for their events, especially those T-shirts that are always too boxy and that no one ever wants to wear afterward,” says Bojko. “We thought, wouldn’t it be great if someone could create T-shirts that measured up to these awesome causes?”
“We saw the place for something mutually beneficial where charities could raise money and simultaneously people could support their favorite causes with T-shirts they’d want anyway,” says Bojko. “The Vanity Project is a platform that non-profits can use to do that. We are a non-profit merchandise solution.” Working on a case-by-case basis, TVP has grown by collaborating with charities such as Twist Out Cancer and The Story Pirates.
Each collaboration is tailored to the charities’ individual needs. However, the basic model is that TVP helps charities tweak or redesign their logos and then takes on the cost of buying and printing the shirts, which most non-profits struggle to afford. After the tees have been printed, TVP crew also works with the organization to spread the word, including selling the merchandise through TVP’s store and other retail locations. At the end of every quarter, TVP gives the charity 51% of the profits from their merchandise.
Jenna Benn, founder of Twist Out Cancer, a non-profit that uses social media to bring cancer survivors together, was one of TVP’s first clients. “I had just started Twist Out Cancer and we partnered with The Vanity Project as a way to get our name out at some of the big events we had been planning,” says Benn. “Now that we are more established, we are thinking of designing yoga mats and yoga pants.”
To purchase a T-shirt or to learn more about The Vanity Project, you can go to their website.
The Future of T-shirt Graphics est une vidéo ayant vocation à parler autour de l’histoire du T-shirt : son passé, son présent, son futur. Proposée par T-World et réalisée par Versus, ce film permet de donner la parole à différents amateurs et créateurs. A découvrir dans la suite.
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Five improvements on the traditional tee
Versatile and universally appreciated, few garments are as modern as the good old white tee. The staple crosses nearly every genre of personal style, from hip hop to hipster, holding a permanent place in closets everywhere. To add a little creativity to the classic James Dean look, here’s a short list of our current favorite variations on a whitey.
A premium alternative to the sandpaper-like quality of department store three-packs, RIC’s better-fitting white tees come in two basic cuts—crew and V-neck. Both are clean, simple and extremely soft. Plus, the v-neck doesn’t droop down to your stomach.
Made in the USA with preshrunk cotton, the three tees come in a bag made from jersey remnants, are available in black and grey too, and sell for $50. RIC also sells them individually for $23 through their online shop.
For a similar feeling to RIC but with a slightly more refined cut, check out Orlebar Brown’s Bobby V. Lightweight cotton makes the V-neck comfy, while the curved front and rear bottom hems makes it fit and look even better. A slender but not-too-skinny silhouette loans the Bobby a stylish enough look to wear alone or as a perfect undershirt. Look online for a list of international stockists where the Bobby V goes for $85.
A ’90s favorite, the pocket tee takes any white tee from undershirt to everyday shirt. Few do the look as well as Comune’s domestic pocket tee. The thin collar and long slim fit give the shirt a clean contemporary look unmatched by its more traditional counterparts. With soft 100% cotton construction and a $25 price-tag, head to Amazon to snag one for yourself.
Taking the pocket concept one step further is Los Angeles brand Tantum. The simple idea adds flavor to a regular fit white tee with an unusual pocket detail. Crafted in California, each one-of-a-kind shirt has a different fabric—from camo to Native American-inspired prints and their most recent patchwork designs. Head over to their Tumlbr for more information, and find a selection selling for £50 each from End.
Bl33n‘s monster tees turn the everyday staple into a subversive statement. Flip the shirt over your head like you just scored a goal in the World Cup to reveal your wild side within. The screen-printed unisex shirts, made in Los Angeles, sell for $100 through Bl33n’s webshop.
via Out Magazine
A stylist teams up with a t-shirt giant to make great tees for women at an even better price
The story is annoyingly familiar. You’re in the market for a well-fitting, simple t-shirt but paying designer prices for a cotton basic seems ridiculous. Celebrity stylist Leslie Fremar had been turning to Fruit of the Loom’s boy’s shirts or ribbed tanks in larger sizes since high school as a solution, so she decided to make a good thing better.
Introducing her eye for fashion to Fruit of the Loom’s classics, Fremar designed an exclusive collection of tops—a tee, standard tank and racerback tank. These comfortable and well-cut designs are long enough so you can be active, and the soft, lightweight cotton is perfect for layering or keep it breezy when worn alone on summer days.
We might miss shopping in the men’s department, but the better fit and fabrics will soon push the wife beaters to the back of your drawers. Leslie Fremar for Fruit of the Loom tees sell from select Bloomingdale’s stores. For now, make sure you visit the chain’s larger locations (until September, when they will be available in more stores). Each top sells for $18 or snag one of the brand’s famous three-packs for $40.
Seattle’s favorite fixie blog re-releases its popular limited-edition tee
With on-point product reviews, news and cycling industry insights, Seattle’s fixed-gear blog Zlog has quickly developed a cult-like following since stepping into the scene in 2008. As equally sought after as their valuable nuggets of fixed-gear culture, their original Drop Bars Not Bombs t-shirt has been out of production for over a year after a limited run. The well-received collaboration, between photographer Kyle Johnson and Zlog, is back in a limited run of just 60 after much anticipation, speculation and public demand.
Zlog’s Drop Bars Not Bombs graphic graces two styles and two colorways—black or white on a tank or a tee—selling from Zlog’s online shop for $25 each.
The literary t-shirt label launches a line for kids and new designs
Turning classic book covers into inspirational t-shirts, Out of Print recently added a kids line to its collection of “intelligent” literary fashions. Tykes can don soon-to-be-favorite reads like “The Catcher In The Rye,” “Moby Dick,” “Pride and Prejudice” or “Brave New World” with their distressed, 100% cotton tees.
Out of Print also launched its first collection of Originals—a series of re-imagined graphics designed to inspire young adults to read classics like “The Great Gatsby,” “The Outsiders,” “Animal Farm” and “To Kill a Mockingbird.” Designed by Ohio native and Philadelphia-based designer Mikey Burton for a graduate thesis project, the illustrations reflect his penchant for ’70s rock ‘n’ roll posters (past projects include gig graphics for Wilco, Spoon and Joanna Newson), as well as his talent for visualizing each story’s essence.
Burton explains, “The whole reasoning behind my project was simply to get young adults interested in reading. I was never a big reader myself and it was something I regret every day of my life. Maybe if I thought reading was cool when I was a kid, I would have done it more. Also, in a time where people are doing less reading, I think it’s more important now than ever to make reading seem more appealing.”
For every shirt (or now, sweatshirt) Out of Print sells, they give one book to Books For Africa. October 2010 saw the altruistic label send a 40-foot sea container of 560 boxes with over 20,000 books of donated text and library books to schools and libraries in Dar es Salaam, Tanzania.
Kids tees sell online from Out of Print for $22, with mens and womens designs available for $28 each tee and $38 for sweatshirts.
Dancehall tribute tees from a new London label
From the play on the Guess logo to the cartoon-style illustrations of dancehall stars by Daniel David Freeman, the debut line from the new t-shirt label
Ranks hits all the right ’90s pop culture marks. “Born out of an urge to create garments that we wanted to wear, but simply weren’t available,” these first three tees imagine idealized tour shirts of favorite reggae artists.
New releases every 10 weeks will follow, pick them up for £20 each (you’re not paying for t-shirt or printing quality) from the
Ranks online shop.
Discovered by chance on a recent trip to San Francisco, artist Amos Goldbaum caught my attention with his intricate line drawings that he applies using both traditional mediums and on t-shirts.
Goldbaum started selling his drawings on the street about three years ago, and built up his curbside shop to include prints and t-shirts. He credits his mother, who “always put a pencil in my hand when I was bored.” When asked about the drawing of his grandfather Goldbaum explains, “He’s super wrinkly which is great for line drawings and he’s also a handsome dude. I usually draw him reading or watching TV. The one with the headphones, I drew while he was listening to his iPod.”
With hand-drawn geometric shapes, Goldbaum’s drawing of a Muni street car especially stands out in bright yellow. He adds, “The Muni train drawing I did to add to the already burgeoning number of Muni-related art and t-shirts out there. I wanted to do one of the old Boeing trains that I grew up riding. They had a great shape and sweet color scheme.”
Cardboard boxes inspired another series of drawings. Goldbaum collects interestingly shaped unfolded cardboard boxes that he uses as a ready-made frame or shield to draw on. Currently Goldbaum is working on a series of water-colored pen drawings inspired by old photos found online.
You can find Amos Goldbaum and his curbside shop, where he shills his wares on Market Street and by the Ferry Building in San Francisco. Follow his Twitter feed for real-time updates. His shirts, books and prints also sell his online shop.
See more images in the gallery below.
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