Hasta La Ideas

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A new ad for Wall’s Sausages by Saatchi & Saatchi London sees a man adopt a surreal method of saying thanks when his wife serves up his favourite meaty snack for tea.

The ad, the first of a new series for the brand, stars a miniature dog called Alan, in a reference to the original Wall’s dog, which was first used in an ad devised by McCann Erickson in 1993. Inspired by a talking dog that appeared on the TV show That’s Life, the ad showed an owner trying to teach his dog to say ‘sausages’, but all he would say was ‘Wall’s’.

Alan the dog is a more contemporary figure, blessed with the ability to play an electronic keyboard and rap in the style of The Streets. He will undoubtedly soon have his own Facebook page too.

Credits:
Agency: Saatchi & Saatchi London
Exec creative directors: Paul Silburn, Kate Stanners
Creative directors: Andy Jex, Rob Potts
Copywriter: Dan Warner
Art director: Andy Vasey
Director: Andy McLeod
Production company: Rattling Stick

Dans cette série de photographies nommée Surrealistic Pillow, le photographe israélien Ronen Goldman joue avec intelligence sur des montages pour donner des rendus conceptuels très intéressants. Une sélection de ses clichés sont à découvrir dans la suite de l’article.

Previously on Fubiz

• Holy Men
• The Burning House Project
• Stephen Tamiesie

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Student Elissa Erikson organised a campaign to replace the advertising on 21 bus shelters in Helsinki earlier this year with the message: “I want to see something else.” In response, site owners JCDecaux asked designers to create new work for each space…

Late last year, over 1,400 people got behind Erikson’s campaign “Haluan nähdä muutakin” (I want to see something else) and donated 6,000 Euros in order to purchase the ad space on 21 different sites from JCDecaux.

The message on the inaugural poster, shown below, reads: “I want to see something else – 1,458 people wanted to free this space of commercial messages.” The poster features a list of ‘wishes’ from each of the donors detailing what they would ideally like to see in their urban surroundings.

Following on from Erikson’s action, JCDecaux responded to her challenge by commissioning 11 designers to take one of the ‘wishes’ and turn it into a poster.

Shown here is the full set of posters, which includes contributions from James Jarvis, HORT, Mike Mills, Kokoro & Moi, Antoine+Manuel, Byggstudio, Mario Hugo, Niessen & de Vries, officeabc, Project Projects, and Rami Niemi. The Facebook page for the campaign is facebook.com/Muutakin.

Thanks to Teemu Suviala, creative director of Kokoro & Moi, for getting in touch about the project.

“I WANT TO SEE BEHIND THE MASKS” by Rami Niemi

“I WANT TO SEE SOMETHING THAT MATTERS” by Project Projects

“I WANT TO SEE THE WORLD IN ANOTHER WAY” by officeabc

“I WANT TO SEE QUIETNESS” by Niessen & de Vries

“I WANT TO SEE CONFESSIONS OF LOVE, WORDS OF LONGING, GOLDEN MEMORIES, WARMTH IN THOUGHTS AND SIGHS OF BEAUTY” by Mike Mills

“I WANT TO SEE YOUR BRIGHT EYES” by Mario Hugo

“I WANT TO SEE AND SOMETIMES NOT” by Kokoro & Moi

“I WANT TO SEE OWLS AND FLY AGARICS” by James Jarvis

“I WANT TO SEE YOU TO STOP FOR A WHILE AND SMILE” by HORT

“I WANT TO SEE TO THE FUTURE” by Byggstudio

“I WANT TO SEE IMAGES OF TRUE LOVE” by Antoine+Manuel

Finally, nearly two months after his original arrest and detainment by government officials in China, and only recently reported to still be alive by his wife who was allowed to visit him, the charges against artist Ai Weiwei have been revealed. According to a very brief story originally published by the state news agency Xinhau, police authorities in Beijing have stated that the reason for Weiwei’s arrest stems allegations that his company, The Beijing Fake Cultural Development Ltd., “intentionally destroyed accounting documents” and that the artist himself had “evaded ‘a huge amount’ of tax.” Though officials still stand beside their claims that these “economic crimes” are the sole reason Weiwei was arrested and remains confined, critics of the government and friends of the artist still believe that “the charges seemed designed to justify Ai’s arrest and ‘restrict his personal freedom.’” The brief release about why he was arrested was filed Friday evening, but as the LA Times reports, was removed from Xinhau’s news wire shortly thereafter, though not before it had already disseminated across other news outlets.

New Career Opportunities Daily: The best jobs in media.

Oggi è il turno di David Mascha abbellire i contenuti di Elmanco con le sue illustrazioni. David è un grafico austriaco pluripubblicato su riviste e siti specializzati: io l’ho scoperto navigando su Behance Network. Nel suo sito personale le illustrazioni digitali abbondano, ma le mie preferite sono quelle con una base grigia o nere che valorizzare le esplosioni di colori brillanti.
Un vanto di questo autore è aver lavorato per clienti importanti perché creare illustrazioni come esercizio personale può essere più semplice che accontentare brand come Elleesse, AT&T e IBM, perciò questi lavori vanno davvero apprezzati.

Solo in un secondo momento mi sono accorto che David Mascha fa parte del collettivo Depthcore (punto di riferimento per addetti ai lavori fin dal 2002) e soprattutto dell’onnipresente Keystone Design Union di cui ho parlato tante volte in questi anni … un altro bell’ingaggio per David Gensler!