Carlsberg Party

A l’occasion de la nouvelle campagne de Carlsberg autour du concept Where’s The Party, voici cette direction de Fredrik Hvass en slow-motion, produite par Cuepoint Studios. Un shooting avec la Phantom Flex sur la bande son et le titre “Swedish House Mafia – Save The World”.



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Dwell‘s NYC Soiree

Michela O'Connor Abrams, president of Dwell, poses with James Russell of Bloomberg Media.

Dwell has landed in New York City, and to announce its newly expanded East Coast office, the magazine staff held a coming out party Tuesday night. A constant stream of dazzling architects, designers, retailers and media floated into the private Greenwich Village townhouse where the party was held to congratulate the newest executives publisher Brenda Saget Darling and executive editor Amanda Dameron.

The modern architecture glossy had been based in San Francisco, with editors flying back and forth from both coasts for the past 12 years. Although it has always had a strong presence in Manhattan, Dwell has now moved into its new offices in Midtown. According to Dwell President Michela O’Connor Abrams, a New York move has always been in the stars for the designer glossy. The plan was shelved, however, with the company being no exception to the economic downturn of the past four years. But now, Abrams declared, “We’re here, and we’re ready.”

Dwell founder and owner Lara Deam flashes a smile.

Owner and founder Lara Deam (who looked stunning in her hard-to-miss Stella McCartney blouse and Marc Jacobs skirt) shared her excitement for this change with the same Dwell DNA, stating, “It was time to develop deep roots in this city and begin to grow real relationships.” The staff got a great start at the soiree, as they were in great company all throughout the night.

Guests including designer Thom FiliciaDon Weinreich, of architecture firm Ennead, the Rich Brilliant Willing trio, and Robert McGarry of GCAM toured the 8-story townhouse renovated by Eric Kohler.

While munching on hors d’oeurves and sipping on Ketel One vodka, champagne and wine, visitors gave their two cents about the magazine’s expansion. While McGarry called it a “good move,” Weinreich expressed “curiosity” about the publication’s goals.The guys at Rich, Brilliant, Willing were already excited for Dwell‘s upcoming events, as well as the glossy’s change in flavor.

More glamorous events are something New Yorkers can definitely look forward to, according to Dwells newest digital accounts manager Ralston O’Neil. Congrats Dwell and welcome to the Big Apple!

More event pictures after the jump: continued…

New Career Opportunities Daily: The best jobs in media.

The Do Over Party Milano

In agenda: dopo 7 anni sbarca a Milano The Do Over Party. Domenica 25 settembre dalle 14 alle 22, 8 ore di Open bar, italian food, bella gente, bella musica, tutto presentato da Adidas Originals. Per partecipare, iscrivetevi qui.
The Do Over Party Milano
Ripa di Porte Ticinese 21
20143 Milano

Ryan Schude Series

Après cette première série dont nous avons pu parler l’année dernière, le photographe Ryan Schude revient avec des clichés étonnants. Avec de vraies mises en scène servies par une scénographie maîtrisée, ses oeuvres sont à découvrir dans la suite.



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Greenpeace – Adidas vs Nike

Greenpeace frappe fort une nouvelle fois. En reprenant les codes des spots Adidas et Nike pour cette publicité Detox, Greenpeace parvient à détourner le message et rappeler l’importance de la pollution des usines, notamment sur les produits chimiques retrouvées dans l’eau.



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Govino Glasses

Superior outdoor sipping with crystal-like plastic glassware

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Nothing kills the buzz of a drink outdoors more than the chunky rim of a plastic cup at your lips. Refining the concept with a few Dieter Rams-worthy design principles, Govino‘s reusable wine glasses and champagne flutes, made from BPA-free, shatterproof polymer, keep al fresco sipping safe while upping the overall experience. Reflecting wine’s color and aroma more like crystal, the streamlined design not only adds elegance lacking from standard party cups, but a thumb indentation helps prevent them from slipping out of hands easily.

Govino glasses, designed to withstand temperatures up to 160°,can be washed and used again instead of tossed out like most alternatives. Each food-safe four-pack sells online for $13.


Space is the Place

A zine of psychedelic illustrations throws an equally-trippy launch party

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Inspired by the Sun Ra film of the same name, Space is the Place is a rad little zine coming out of Brooklyn. We first fell for it when it was one of the few indie publications we chose to feature in our pop-up shop with Gap last fall. The work of illustrator (also a friend of CH) Keren Richter and graphic designer Andrew Janik, the mini mag includes some of the best contemporary graphic artists in the field.

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Featuring the work of nearly 25 hand-picked international artists, the work is united by underlying tones of “psychedelia, fluorescent jarring colors and patterns, drug inspired fantasy, and celestial iconography.”

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If you’re lucky enough to be in NYC tomorrow, swing on down to La Caverna in LES for Space is the Place’s “Magazine Launch Party/Rave” featuring DJs, video projections, and even an open bar. The first 50 people there also get a complimentary copy of the zine and some other fun party favors. Make sure to RSVP!


5 FOR YOU SHOP Party

YOU SHOP compie 5 anni. Un buon motivo per festeggiare questa sera al Circolo Eridano di Torino, dalle 22.

Happy BDAY YOU SHOP Party

Picame Party

In agenda: se volete passare una serata easy e incontrare artisti come Mauro Gatti, Marco Mucig, Riccardo Guasco e Alessandro Gottardo, non potete mancare al Picame Party, questo venerdì ore 22,00 c/o l’ ATM Bar, Bastioni di Porta Volta, qui a Milano.
Ingresso libero.

Bloc 5th Birthday

Une composition et une vidéo d’introduction pour le 5ème anniversaire du festival Bloc prévu en Mars 2011 avec la présence d’artistes comme Aphex Twin, Magnetic Man, Laurent Garnier, Vitalic ou Moderat. Un travail motion de David Terranova sur la bande son de “Krupp – Kritical Audio”.



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