Diet Scale

Questa bilancia alternativa ti indica i pasti da seguire a seconda del tuo peso.
Design by Ji Lee.
[Via]

Diet Scale

Diet Scale

The Transformative Power of Personal Projects

Bored with his ad agency gig and the uninspiring work he was producing, Ji Lee – now Creative Director of Google Creative Lab – decided to take matters into his own hands in 2002. The result was the ad-spoofing Bubble Project, in which Lee placed blank speech bubbles on ads around New York City. The masses responded and the project went viral, gaining Lee recognition and ultimately forwarding his professional career. Here, Lee talks about how he created, financed, and marketed the project single-handedly.


via SwissMiss:

10 Levels of Intimacy in Communication


NYC-based designer Ji Lee visualizes 10 ways we communicate in the digital age.

Li states:
The digital age has transformed the ways in which we communicate with each other. The combination of technology and power of information brings new ways on HOW, WITH WHOM and WHY we communicate. We are connected with more people than ever before. Do more options to communicate with each other connect us or alienate us more?



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New York Street Advertising Takeover


Artist: Ji Lee


Photo above by Rebecca Fuller

Jordan Seiler’s “New York Street Advertising Takeover” hit the streets over the weekend when over 120 illegal billboards throughout the city were white washed by dozens of volunteers. Later in the day over 80 artists transformed the blank canvasses with original artwork.

NYSAT was organized as a reaction to the hundreds of billboards that are not registered with the city, and therefore are illegal. While illegal, these violations are not being prosecuted by the City of New York, allowing the billboard companies to garner huge profits by cluttering our outdoor space with intrusive and ugly ads.


Tristan Eaton (12th and 3rd Av.)


Jennifer Jacobs


Photo from here (Kenmare St. and Elisabeth)


Photo from here (Avenue A and 11th)

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WTC Logo Preservation Project


Image by Ji Lee

New York-based designer Ji Lee has launched a project to document logos that use the former World Trade Center in a New York skyline.

After 9/11, I started to photograph and archive these logos in order to preserve the many different graphic expressions of these important historical buildings.

To see the full collection you know the drill.
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