Grown in a Lab


Photography and cell manipulation: Frank Conrad. Lab assistant: Bastion Ridley.

Creative Review seems to always come up with something new for their conceptually driven covers. Previous issues have taken them as far as Mumbai, while their February issue enabled subscribers to ‘grow their own tomatoes’. This month Creative Review literally grew the cover in a lab (as seen above). For more on how the cover was executed go here.

Grow your own tomatoes

Creative Review is always trying new cover concepts. The February Issue is no different with the magazine packaged in a compostable bag. An added twist is that they added a few tomato seeds so the subscriber can grow their own tomatoes using the compostable bag. Instructions are on the back. Happy gardening.

Instructions on how to grow tomatoes:

CR’s incredible dissolving bag

La rivista CR (creative review) uscirà nel numero di novembre sigillata in una bag che a contatto con l’acqua, si dissolve senza lasciare traccia. Niente rifiuti, niente discarica. Sviluppata da Cypberpac.
[Via]

CR's incredible dissolving bag

CR's incredible dissolving bag

CR's incredible dissolving bag

CR's incredible dissolving bag