The makers of highly functional, modular bags for everyday use and extended travel, Stockholm’s Unit Portables are celebrating their their second year of superlative bag design by teaming up with Berlin-based clothing brand recordOutboundLink(this,…
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When we last caught up with Colorado’s Topo Designs, they had just released a slim sling bag for daily commuting. Now, nearly two years later, the vintage Americana-infused brand has set their sights on longer…
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From Oregon’s Archival Clothing to Montana’s Kletterwerks, there seems to be no shortage of quality American-made bags available these days—but that doesn’t mean there isn’t room for more. With this in mind, we’ve recently…
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For the not-so-serious businessman/woman, the Clip Bag playfully borrows its form from a common office item… the binder clip! Constructed of wool felt and aluminum tubing, the bag functions so well you might forget just how clever it is.
Designer: Peter Bristol
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(Clip Chic was originally posted on Yanko Design)
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by Paul Armstrong Most people would balk at being given “waste materials and innovation” as a jumping off point, but 21-year-old Sophie Postma found inspiration instead. Her line of minimalist clutches, bags and iPad cases are…
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After debuting the Luxe bag earlier this year, Defy Bags is expanding on their line of cleaned-up cases for the urban commuter. With years of experience producing burly messenger bags—like those made from 24-ounce tarpaulin…
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German design studio Aekae has abstracted the logo of Swiss accessory brand QWSTION to form textural laser-cut patterns within the outer fabric of these bags.
Aekae collaborated with typographer Fabian Leuenberger from EuropaType to explore ways in which QWSTION could subtly apply branding to their products in a more integrated and functional way.
The designers transformed the brand’s logo into various patterns, which were then laser-cut into the outer fabric of QWSTION’s Oyster Grey Special Edition bags, increasing the stretch of the products through the typographic cuts.
The QWSTION brand was co-founded by Fabrice Aeberhard and Christian Kaegi of Aekae studio, who act as creative directors and industrial designers for the brand.
The bags were made by textile laboratory DevelopmentNeverStops as an experiment in branding and are not intended for sale.
Earlier this year we featured these handbags carried by clamping fingers in woven tubes, similar to Chinese finger trap puzzle.
See all our stories about bag design ».
Here’s some more information from QWSTION:
A few thousand years ago, artisans were the first to place distinctive marks on their fabrications as signs of quality. At QWSTION, we believe that a product should speak in great terms for itself and a subtle statement of origin is all the branding it really needs. That’s why we came up with the concept of functional branding, only placing our name on parts of the product that serve a functional purpose (such as buckles, twist locks, zipper pullers, and rivets).
In correspondence, choosing a typeface that’s simple and timeless was crucial. We discovered it in EuropaType’s modern sans serif typeface EUROPA. Run by graphic designer and typographer Fabian Leuenberger, EuropaType is based in Zurich and London. Their approach of developing typeface turned out to be very similar to our approach of designing functional bags: Questioning, refining, and maybe even redefining the shapes of our heritage.
The goal of this collaboration was to push the boundaries of the functionality of branding. Using a laser cutter and bags of the current Oyster Grey Special Edition, we created various patterns based on our logotype. Branding becomes subtle and abstract, and the otherwise stiff material as a result became expandable and enhanced in its utility through the typographical cuts. The products are not intended for sale.
The post Functional branding by Aekae
for QWSTION appeared first on Dezeen.
The Rib & Hull Heirloom Tote strikes a perfect balance of richly handsome leather with a timeless and functional silhouette, but just when we thought that was the only bag we’d ever want or need, its…
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Operating under the belief that getting outside should be fun and easy rather than intimidating, San Francisco-based outdoors company Alite Designs foregoes expensive, specialized gear for woodsy pursuits in favor of the lightweight recordOutboundLink(this,…
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In 1993 Apple changed the way we interact with technology on the go with the introduction of the original tablet device, the Newton. The personal digital assistant put the power of the era’s most impressive technologies—writing notes, drawing shapes, faxing and saving to…
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