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One of the most esteemed purveyors of classic eyewear gets an online store

To score a sunglasses fitting with the exclusive Vintage Frames Company, it wouldn’t hurt to be a hip-hop mogul or Russian princess. But now the largest distributor of its kind is offering hundreds of choice styles each month—from legendary labels like Alpina, Carrera and Silhouette—to the masses through its just-launched webshop. “The point [is] to offer a selection of frames to the public who have been dying to purchase them for the past years,” says owner Corey Shapiro.

Based in Montreal, Shapiro and his team of fashion historians search the world for deadstock designer eyewear. His warehouse has more than 150,000 mint-condition frames, spanning the 1950s to the 1980s. “Old eyewear manufacturers took time and love to produce eyewear,” explains Shapiro. “Any of the handcrafted details put into eyewear cannot be added to today’s eyewear, as those factories have long been closed.”

Nostalgia and manufacturing techniques aside, Vintage Frames has become a leader in shaping optical trends, as their reputation as a highly sought source of long-lost classic and original models has grown. “We also run a rather large division aiding today’s new eyewear designers through a historical look of eyewear, renting them all kinds of frames as production samples,” adds Shapiro.

Such tight relationships with brands makes for a pretty amazing commemorative reissue as the label celebrates its fifth anniversary this month and online grand opening with a collaboration. “We have made a very special Cazal 951, which is the first frame I ever owned in my collection,” he says. “The status of a man in a certain crowd could be judged by how deep he went into accessorizing his 951. Diamonds, snakeskin, leather, gold—all that!”

Visit the Vintage Frames Company’s webshop for this month’s selection before it’s gone.

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Relive the glory of grunge with Keds’ limited-edition sneaks channelling the ’90s

Of the ’90s artifacts, “Parental Advisory” labels, Riot grrrls, the Internet and Napster, personal technology like the iMac and Palm Pilot, Donna Martin marrying David Silver in Malibu and O.J. Simpson driving his white Bronco up the 405 stand out. But the cultural backdrop to this prolific decade was a grunge-fueled rock scene, which created both songs to headbang to and iconic fashions like the flannel shirt.

To commemorate, Keds Century Collection created the “Alternative to Everything” limited edition sneakers in light and dark denim lace-ups and plaid slip-ons (women only). The classic rubber soled shoes sell online exclusively from Keds Original Sneaker for $55 for the mens “Champion Grunge” and $45 for the womens “Champion Riff.”

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