Hasta La Ideas

As usual, celebrities play a major part in the Super Bowl ads. Talk show host Conan O’Brien sends himself up in this Bud Light ad, also from DDB Chicago.

Crispin, Porter & Bogusky called on the services of Alec Baldwin to play an alien in this ad for Hulu.

In a less likely celebrity endorsement, rapper MC Hammer and actor Ed McMahon mock their allegedly, um, ‘difficult’ financial pasts in this ad for website Cash4Gold.com from Euro RSCG Edge.

Meanwhile Bob Dylan revealed his latest commercial endorsement in this ad for Pepsi, which also features Will.I.Am from the Black Eyed Peas. The two duet on an updated version of Forever Young by Dylan in the spot by TBWA\Chiat\Day New York.

Finally, in contrast to the good feeling of that Pepsi spot is this pain-filled ad for Pepsi Max, also from TBWA\Chiat\Day in New York.