RAW COLOR – Vegetable Design Research

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Earlier, we spotted RAW COLOR‘s first project at the Dutch Design Week 2007. The project 100%JUICE demonstrated the power of natural color by extracting “natural ink” from vegetables.

Today, it’s worth checking out RAW COLOR No.1, 2 and 3 which demonstrates their continued visual research on vegetables and examination of their internal structures. One of the results is a natural color map categorizing the diversity of vegetables by shades and families.

RAW COLOR is a cooperation between designers Christoph Brach & Daniera ter Haar and demonstrates the often unnoticed beauty of our everyday veggies.

More pictures after the jump!

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