Hasta La Ideas

Targeting the growing market of bicycle commuters, Pedaler Clothing incorporates technical elements into clothing and accessories that could pass as a standalone streetwear line. Both tops and bottoms have ergonomic cuts made for the cycling movements, use sustainable bamboo wherever possible, and feature subtle reflective flourishes for added safety.

Hoodies and t-shirts benefit from extended sleeves and torsos, with jersey pockets on the rear. The Anorak Jacket windbreaker uses water-resistant microsuede and a slim silhouette with a hideaway hood. And the American-made fitted shorts are a stretch denim and twill, sewn with a seamless crotch.

Constructed of English waxed tartan, the Pony Express handmade messenger bag (below) incorporates hearty leather accents and hardware to balance timeless fashion with urban cycling functionality.

The Pedaler Clothing line has price points between $65 and $165 and sells from select retailers and an online store. See more images from the look book after the jump.