Hasta La Ideas

Imagine you’re giving a five-minute presentation on industrial design to a crowd of people who have never heard of it. You’re asked to show two different versions of the same product, one exemplifying good design, the other exemplifying lousy design, to help the crowd “get it.” What objects would you choose? If it were me I’d mention the story of the Jerrycan versus the Allied fuel containers of World War II.

Those two items were designed in the 1930s. What’s going on in the design of military gear today? In America we’ve got the Natick Soldier Systems Center, an R&D center meets design-and-engineering firm focused on military needs. “If a Soldier wears it, eats it, sleeps under it or has it airdropped to them, it is researched and developed on [our] 78-acre campus,” explains a Natick press release.

One of Natick’s departments is the Load Carriage Prototype Lab, where equipment designers like Rich Landry (pictured up top) create bags and wearable gear holders. A former Pathfinder for the 82nd Airborne Division, Landry recently re-designed the Army’s IFAK, or Individual First Aid Kit, bag. The previous iteration of the IFAK was rushed out in 2003 due to sudden military demand and was thus a mere retrofit design of an ammunition pouch.

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5000 sacchi usa e getta sono stati barattati dagli abitanti di Winthertur in cambio di biglietti per i vari musei della zona. In seguito gonfiati ad aria e illuminati, hanno composto l’installazione del collettivo spagnolo luzinterruptus per la mostra oh, plastiksacki al gewerbemuseum.
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Une initiative originale par le photographe Andreas Franke avec cette exposition entièrement sous l’eau, dans un bateau abandonné sur le récif artificiel au large de Key West. Une expédition en plongée sous-marine est nécessaire, pour découvrir ces œuvres placées entre 2 feuilles de plexiglas pour éviter que l’eau ne pénètre.

Sveglia Braun in formato gif…non ho ancora capito se dopo 60 secondi cambierà qualcosa!

Over the next few weeks we will be highlighting award-winning projects and ideas from this year’s Core77 Design Awards 2012! For full details on the project, jury commenting and more information about the awards program, go to Core77DesignAwards.com

The Shavit is an ambitious transforming motorcycle that invokes two very different styles.

Living in an urban area the need for a car is hardly justified, a motorcycle however is a different story. Eyals Melnick’s superbike concept helps bridge the gap between a urban and race motorcycle. The ergonomic characteristics vary drastically for the two types of riding styles. Melnick’s concept has an adjustable fork, footpegs, and sub-frame that allow it to change to the demands of each rider.

Shavit is basically a road sport bike (superbike), with an adjustable riding position system, which allows it to turn into an everyday tourer/urban motorcycle, without sacrificing its basic sportbike character, by changing the riding position geometry and basic bike ergonomic. Its structure creates a sharp and aggressive superbike icon, that would talk to superbike riders’ hearts, which are rather conservative by taste and acceptance of new technologies which change the familiar visualizations of bikes.

How did you learn that you had been recognized by the jury?

As I do everyday, I start my work day with briefly going through the main design magazines and blogs. I saw the post for the announcement of the winners and later checked to find that I had won.

What’s the latest news or development with your project?

I’m currently developing several more motorcycle projects as a part of my portfolio for vehicle design studies. I take a lot of the elements from the Shavit Project like, the electric engine platform, rider ergonomic solutions and try to create a series of motorcycle concepts that share the same ideas.

What is one quick anecdote about your project?

I would like to explain the project’s name, Shavit. In Hebrew it means “comet” but besides the translation it is named after Tal Shavit. He was the pioneer of motorcycle journalism in Israel but was was killed in an accident in March 2011. Tal Shavit was my childhood hero, and ever since I could read I connected strongly to his writing and photos. It was the closest way I could see exciting and exotic motorcycles, and he was one of the driving forces that got me into the motorcycle world. This project was inspired by him.

What was an “a-ha” moment from this project?

The main problem was to create a main anchor point for the entire design. With so many moving components I was afraid the whole thing would look like a mess. The footpegs, seat and handlebars had to move all together to create the necessary riding position changes, and all these parts were isolated and located in different areas. The use of the engine round contour to be used as the main pivot point was a great solution for me, and also turned out to be very precise by the ergonomic result. From this circle the motorcycle was built, by offsets and movement tests, until all parts connected together and were in their exact place. These offsets defined the final shape in the functional and conceptual design.

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