NCR Self-checkout machine bags an IDEA award
Posted in: UncategorizedJust as assembly-line robots replaced bulging-biceps factory workers, so too are self-checkout machines replacing gum-snapping cashiers.
The economics of job losses aside, take a close look at a self-checkout machine and you’ll see it’s actually quite the industrial design achievement, boiling user interaction, optical scanning, visual and audio feedback, and monetary transactions down into a quick and tidy little experience.
Recognizing this, the IDSA has bestowed Bronze in the Commercial and Industrial Products category of its International Design Excellence Awards upon NCR’s SelfServ Checkout machine. Says NCR Engineering and Development Vice President Jeff Cegalis, “[The SelfServ] reflects outstanding teamwork among talented and dedicated NCR employees in solutions management, hardware design, software design and human factors engineering.”