What makes a better conference? Frog puts the Lift Conference under the design research microscope to find out

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pLast May, Frog Design was invited by the a href=”http://www.liftconference.com/”Lift Conference/a in Geneva to a href=”http://designmind.frogdesign.com/blog/putting-the-lift-conference-under-the-design-research-microscope.html”conduct research on the conference itself/a and share insights afterwards about what worked, what didn’t, and what might make a better conference in the future./p

pDuring the conference, Frog conducted research in several ways: through observation, direct interviews, “experience diaries” kept by 50 volunteers, a badge color experiment, twitter tracking, and a short brainstorming workshop. /p

pIn the slides above, they share their findings, grouped in the following themes: networking beats content, content on the main stage still matters, making the workshops work, create centers of gravity, and do the basics really well. Have a look through all 49 slides for some insight into your next conference, whether as a planner or attendee./pa href=”http://www.core77.com/blog/object_culture/what_makes_a_better_conference_frog_puts_the_lift_conference_under_the_design_research_microscope_to_find_out__16858.asp”(more…)/a
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