Hasta La Ideas

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To promote the new Xbox 360 game Alan Wake, agencytwofifteen (formerly TAG) has created an episodic drama that serves as a prequel to the game…

The first two episodes of the mysterious, Twin Peaks-esque six-part series are launched online at brightfalls.com today, but can also be viewed here. A new episode will be released each week until May 17, when the final two episodes are released to coincide with the launch of the game.

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Credits:
Agency: agencytwofifteen
Exec creative directors: Scott Duchon, John Patroulis
Associate creative directors: Mat Bunnell, Nate Able, Ben Wolan
Copywriters: Mat Bunnell, Philip Van
Art directors: Nate Able, Ben Wolan
Director: Phillip Van
Production company: Little Minx