Hasta La Ideas

We’ve been receiving an unusual amount of nasty grams lately regarding our practice of reviewing and writing about products on our website. As a result, we thought it might be a good time to review what Unclutterer is and its stance on smart consumerism.

Defining Unclutterer: An Unclutterer is someone who decides to get rid of the distractions (clutter) that get in the way of a remarkable life. Our website is for people who are or want to become unclutterers. It’s a site for people who are interested in getting and staying organized. Our motto is “a place for everything, and everything in its place.”

Consumerism: This website does not advocate freeganism, asceticism, or anti-consumer behaviors. If you want to live in this manner, we’re totally fine with it. However, it’s not required or expected of unclutterers.

Unclutterers have use for technology and tools and furniture. We appreciate not having to hunt and gather or live in caves. We enjoy the conveniences provided by the modern world. There are numerous physical things that make our lives easier and free up our time to pursue the things that matter most to us. Because of this, Unclutterer promotes smart consumer practices.

What is smart consumerism? Smart consumerism is spending less than you earn. Smart consumerism is researching products before your buy them to make sure that you are getting the best quality that you can afford. Smart consumerism is only buying products that you need or that help you to pursue the remarkable life you desire. Smart consumerism is refraining from acquiring clutter.

Around our offices, we talk about simple, uncluttered living the way Albert Einstein did, “Things should be made as simple as possible, but not any simpler.”

We review and write about products that we believe might be of use to some of our readers to better organize their lives. If we see something and think that it might help someone to get closer to their remarkable life, we put it in the queue to be researched and tested. There are tens of thousands of people who read this site on a daily basis. There are bound to be products that we review that aren’t of interest to every single one of our readers. So, if we review a product and you don’t need it, don’t buy it. Just remember that each Unclutterer is different and the product that would be clutter in your home might be significantly useful to someone else.

Noting this, isn’t our Unitasker Wednesday column a wee-bit hypocritical? Yes. But the purpose of our Unitasker Wednesday column is to have fun. This is a home and office organizing website, it’s not brain surgery. No one’s life is on the line, and it’s good to keep things in perspective and laugh once in a while. Everyone on staff owns at least one (or many more) items that have been featured in the Unitasker Wednesday column. We’re fine being hypocrites when it comes to having fun.

In fact, fun is a big part of what we do at Unclutterer. We want people to get rid of clutter and organize their lives so that they have less stress and more time for fun. My personal pursuit for a remarkable life involves a great deal of laughing and I love it when the people around me are happy. If you ever read something on the site and can’t figure out our tone, please just assume that we were trying to tell a joke and failed. Our goal is to help our readers, not offend them.

Do you have a question about smart consumerism or Unclutterer? Let us know about it in the comments.