Hasta La Ideas

pbigstrongFirst session: How the change imperative will continue to shake business in the next three years/strong/big/p

pThe a href=”http://www.economistconferences.co.uk/redesigningbusiness/home”Big Rethink/a has officially begun./p

pa href=”http://en.wikipedia.org/wiki/Vijay_V._Vaitheeswaran”Vjiay Vaitheeswaran/a of the a href=”http://www.economist.com/”Economist/a and a href=”http://en.wikipedia.org/wiki/Martin_Temple”Martin Temple/a of the a href=”http://www.eef.org.uk/default.htm”EEF/a opened, setting the agenda for the discussion for the next two days: how design can help us get out of the mess we’re in. It’s a good move to get two people who aren’t designers by trade to open by asserting the power of design in not just ‘business’, but in meeting the global challenges we face today – which obviously will affect, and be affected by, business. However, they are preaching to a room of the converted. It will be interesting to see how and if anyone disputes this view over the next couple of days, (but as most of the attendees will have paid 1.5k to be here: I think it’s unlikely.)/p

pAttendees range from designers to business, economists and civil servants. We have a great line-up of speakers, and a slightly disappointing turn-outmdash;the lecture hall is not full. It quickly becomes apparent that the format of discussion is better suited to the fast-paced presenters. And the first session of the morning has set the pacemdash;very snappy indeed, perhaps to match the pace of change in the outside world on which we are here to reflect. (We’ve been given little remote controls to text in answers and questions.) Short shrift was given by VV to the lengthy intervention during QA./p

pstrongRobin Bew: How the change imperative will continue to shake business in the next 3 years/strong/p

pWelcome to the new world of business, definitely not the same as the old world of business. /p

pa href=”http://www.eiuresources.com/mediadir/default.asp?Criteria=FullNameLocator=WORLDSearchTerm=Robin%20Bew”Robin Bew/a, Editorial Director and Chief Economist at the Economist Inteligence Unit, steps up to the platform and describes the scorched earth that is the world’s economy and reminds us of the recent traumatic past./pa href=”http://www.core77.com/blog/business/the_big_rethink_the_challenge_to_business_16134.asp”(more…)/a
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