Hasta La Ideas Taller 6A Archives

Mar 05

Micro Messenger

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We’ve come a long way from hand written letters & our interpersonal communication just keeps getting more micro… we don’t just send instant text messages; we even use shortened text speak to cut to the chase. With TeleSound you can avoid the reading/typing altogether! The cute 1960s telephone-inspired speaker connects wirelessly to a smartphone or tablet & plays more than 1000 distinct sounds to express without words. Now you can create your own language with friends!

Designers: Olivier Mével & Marc Chareyron

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(Micro Messenger was originally posted on Yanko Design)

Mar 19

The Official Be Stupid Philosophy

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You may have noticed the Diesel ads recently running on CH (not to mention plastered all over NYC), and while we’ve heard no shortage of criticism from the haters out there, we think the “Be Stupid” campaign actually pretty brilliantly nails a particular cultural moment that’s very “now.” Based on the notion that without stupid thoughts creativity wouldn’t really evolve, Diesel shows that taking a risk and failing is better than a safer, smarter way of doing things.

Rarely does an ad campaign manage to inspire us, but the cheeky message speaks to an generally ignored idea that drives some of the best ideas. The pursuit of a “regret-free life” results in incredible stories, endless possibilities, and an overall a brave spirit that doesn’t stop dreaming.