ABSOLUT – Justin Broadbent

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ABSOLUT vodka is hosting a party as part of its summer promotions. Though the brand has collaborated with more than 300 artists around the world, this is the first time it has commissioned an artist in Canada.  Justin Broadbent, a Toronto-based artist, is conceptualizing the event. Broadbent, a multi-disciplinary artist has been commissioned by Absolut to transform a secret “unconventional” space into an all-day art exhibit that turns into a party at night. To do this, Broadbent can use any form of art, so long as it embodies the idea that, “In an Absolut world, opportunities pop up,” the tag line the brand is using in its summer marketing. Follow updates on Justin’s blog, and pencil in August 13, 2009 on your calendar!

Olafur Eliasson: Sculptor of light and space

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Olafur Eliasson is one of the most interesting and influential visual artists of our time. He brings the idea of “interactivity” to a new level. He is more interested in “why” rather than the “what”. In this talk, he speaks quite eloquently about his work.

“Many of his best-known works explore architecture and the mechanics of perception, almost as if the fantastical imaginings of Buckminster Fuller were reinterpreted by a cognitive scientist.”
Michael Joseph Gross, New York magazine


Sarah Applebaum

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Really cool work by young textile artist Sarah Applebaum. Liking all the bright colours and unusual materials.

Check out her site here.

clouds

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“Clouds” are innovative, colorful, soft fabric DIY “tiles” – basically like adult lego, invented by Ronan and Erwan Bouroullec and presented at Milan Design Week 09. Every company should have an all-age “play room” of these.

Carrousel installation

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Leandro Erlich is known for creating installation environments that momentarily question our sense of balance or space. Click here to see a video of his “Carrousel” (shown above).

Jewels and Joules

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The Netherlands’ Design Connection Brainport and Design Academy Eindhoven have joined forces to present Jewels and Joules in Milan later this month. Presenting “Jewels of captivating design from a selection of talents, produced, assembled and polished by the industry of Brainport Eindhoven. To be enjoyed with the energy in joules from fresh and frank food out of the inventive kitchen of Design Academy Eindhoven.” Above, Marieke van der Bruggen’s ‘Garden of delight’ tree branches made of coloured glucose.

Julien Vallée

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Some great work from Montréal based Julien Vallée.