Hasta La Ideas

Inspired by the simple magnifying glass, the ODC Camera provides both new and seasoned photographers with an easy and intuitive way to record images and details that aren’t easily visible to the naked eye. Simply use the circular viewfinder to hone in on your subject in real time and start snapping away. Now you can get down, dirty and close to make macro the digital way!

Designer: Chao Gao

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Yanko Design
Timeless Designs – Explore wonderful concepts from around the world!
Shop CKIE – We are more than just concepts. See what’s hot at the CKIE store by Yanko Design!
(Macro Photography Made Easy was originally posted on Yanko Design)

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1. Photography the SLOW Way
2. Creative Photography
3. Simplifying Photography

Before you discard your old cell phone, think of the possibility of it lighting up a child’s life. Allow me to explain, data suggests that millions of phones are discard globally but very few make it to the recycle bin. If we take a fraction of these discarded phones and convert them into a low-cost camera for the under-privileged, then we can encourage a new breed of trigger-happy kids.

• Pacam is a small, low-cost children’s camera made with the parts of old cell phones.
• It uses the camera components and the LCD screen.
• These parts are combined with economical cardboard and rechargeable AAA batteries.
• The project aims to encourage children to forge their own dreams.

Pacam is a 2013 red dot award: design concept winning project.

Designed by Lee Jee won, Lee Yong ho, Lee Juan

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Yanko Design
Timeless Designs – Explore wonderful concepts from around the world!
Shop CKIE – We are more than just concepts. See what’s hot at the CKIE store by Yanko Design!
(Cell Phone Recycled To Better Things was originally posted on Yanko Design)

Related posts:

1. What You See Is What You Get Cell Phone by Pei-Hua Huang
2. Kinetic Cell Phone
3. Take a Cell-Phone Swig!

A team in Tokyo has created a head-mounted camera that monitors brain waves and automatically starts recording when the wearer becomes interested in something.

Developed by Tokyo company Neurowear, the Neurocam headset monitors electrical activity in the brain. When the user sees something that causes a spike in brain activity, it automatically triggers a smartphone camera mounted on the side to start recording a five-second clip of what the user is looking at.

Users download an app on their iPhone, which is then slotted into a harness on the side of the headset. A prism then directs the camera’s lens to look forward at whatever the wearer sees.

The algorithm that powers Neurocam was developed by Professor Mitsukura of Keio University. Everything the wearer sees, and the subsequent reaction in the brain, is quantified on a scale of zero to 100. When the user sees something that the algorithm allocates a score above 60, the headset begins recording. The clips can then be shared on social networks such as Facebook, or viewed at a later date.

“The Neurocam is an extraordinary experiment that challenges the way future cameras can evolve and how humans may interact with such devices,” the team said. “The Neurocam allows humans emotions to become integrated with devices, and we see this as a totally new experience.”

The team is considering adding extra software features to enhance the user experience. Manual Mode would add emotional tags to the scenes the Neurocam records in the same way it adds GPS and location data. Effect Mode, meanwhile, would automatically overlay filters and visual effects based on how the user was feeling at the time.

They are also exploring how to make the headset more wearable. “In the future, we aim to make the device smaller, comfortable and fashionable to wear,” they said.

While still a prototype at present, the project is being backed by Japanese ad agency Dentsu in a joint venture called Dentsu ScienceJam. They believe the Neurocam has a number of applications relevant to advertising and marketing, including helping to determine which products people are interested by in a retail environment.

Another possible use for the the headset could be to aid in urban planning, since the information about interest levels can be overlaid with mapping and GPS data.

The Neurocam is the latest device to come out of the Neurowear project. The team grabbed attention in 2012 with NecoMimi, a giant pair of cat ears that used brainwaves to express the user’s feelings. When the wearer is focused or alert, the ears perk up, but when the device detects the user is tired or sleepy, the ears flop down.

Neurocam follows a trend of camera equipment taking photos independently of the user. Last year, OMG Life released the Autographer, a wearable camera that automatically decides which moments of your life are worth photographing based on changes in light, colour, motion and location.

The post Neurocam headset automatically
records interesting moments appeared first on Dezeen.

Focus sur la nouvelle installation et intervention du street-artist Spy à Madrid avec plus de 150 fausses caméras de surveillance sur la façade de cette maison en Espagne. L’artiste espagnol est connu pour son appropriation des éléments urbains pour faire connaître son message. Plus d’images dans la suite.

Have a budding lensman in your life? Help your favorite photographer move beyond the confines of Instagram filters and into the bigger picture with a gift that will surely enhance their camera skills. Whether it’s Hasselblad’s beautiful point-and-shoot, a DIY pinhole camera, a handsome new strap, the latest adventure-ready GoPro,…

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