Hasta La Ideas

It’s no surprise to learn that Status Quo’s Francis Rossi used to enjoy a wee dram of whisky on the tour bus. But the Quo’s frontman is now also chairman of the similarly-named Glen Rossie brand and his 40-year penchant for Good Time Boogie Rock has even inspired a redesign of the bottle and label…

Rossi apparently holds a stake in the 196-year-old company with The Brand Cellar, who previously acquired Glen Rossie from First Quench. So to tie in with the singer and guitarist’s involvement, the Rossie brand has just been relaunched with new packaging by Pocket Rocket, who took the shield shape of a guitar plectrum as the inspiration for a new-look label. 

The bottle also includes a statement from Rossie’s new chairman, who links the lubricative properties of the Scottish tipple on the recording artist’s creative juices. From the man who co-wrote Down Down, Rocking All Over the World, not to mention In The Army Now, that is no mean claim.

To mark the unveiling of the new bottle Glen Rossie are also running an online competition to win one of 30 first-run, limited edition, signed bottles at glenrossiewhisky.com (which is worth checking out if just for the fantastic picture of Rossi turning it up to eleven).

Above: a very old Glen Rossie bottle on the glenrossie.com website, which was designed by Redroute.