Hasta La Ideas

Here’s a design match-up we never thought we’d see: Samsung Electronics has hired Chris Bangle, the design star and ex-BMW-shaker-upper who famously quit the automotive business back in ’09.

Bangle, who has been referred to by Motor Trend as “[perhaps] the most influential automotive designer of the early 21st century,” is expected to sex up Samsung’s cell phone and laptop line-up. And though Bangle’s being hired as a consultant, not staff, Samsung is apparently trying to sex him up too: “The firm is also believed to be establishing a new design studio in Europe for Bangle, complete with 10 researchers positioned under him,” reports Smart House.

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