Hasta La Ideas

pRight now we’re a big fan of the South Korean conglomerates, because they’re combining the high-tech resources and sheer manpower of an incumbent corporate giant with the bold rebelliousness of a hungry upstart. Two years ago, as we were all sliding into recession and jobs were being shed, A HREF=”http://www.core77.com/blog/business/lg_chairman_gets_design_puts_his_money_where_his_mouth_is_9704.asp” LG increased their design budget to US $100 million/A under a “design-first management philosophy” championed by LG Chairman Kon Bon-Moo; now comes word that rival Samsung is investing $20.6 Ibillion/I in green technologies including solar power, LEDs and energy efficiency./p

pSamsung is starting their green initiative by looking at both the effects of their own operations as well as the results of the usage of their consumer products. As A HREF=”http://www.greentechmedia.com/articles/read/samsung-to-invest-20-billion-in-green.-are-you-doomed/” Michael Kanellos reports in IGreenTech Enterprise/I,/A /p

blockquoteThe company has already laid out an ambitious carbon reduction plan. It wants to reduce greenhouse gas emissions from both its operations and from the use of its products by 50 percent by 2013 on a normalized sales basis. In 2008, Samsung and its products emitted 9.4 million tons of greenhouse gases, with about 60 percent of the emissions coming indirectly through product use. By 2010, greenhouse gases will be down 45 percent from 2001. By the end of the year, it wants to reduce standby power on all of its electronics to 1 watt./blockquote

pFirst up on the docket: A A HREF=”http://www.greentechmedia.com/articles/read/samsung-begins-green-push-with-ontario-deal/” $6.6 billion push into wind and solar projects/A in Ontario, Canada./p

pNeedless to say, if a company of Samsung’s size and influence throws their full weight behind green, it will have a lasting impact on the planet–and hopefully inspire their competitors to follow suit./p

pRead Kanellos’ full article explaining their process A HREF=”http://www.greentechmedia.com/articles/read/samsung-to-invest-20-billion-in-green.-are-you-doomed/” here/A.br /
/pa href=”http://www.core77.com/blog/business/samsung_going_super-green_to_the_tune_of_20_billion_16551.asp”(more…)/a
pa href=”http://feedads.g.doubleclick.net/~a/Px22M-PWRsQHhMustJhwKmoXrRM/0/da”img src=”http://feedads.g.doubleclick.net/~a/Px22M-PWRsQHhMustJhwKmoXrRM/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/Px22M-PWRsQHhMustJhwKmoXrRM/1/da”img src=”http://feedads.g.doubleclick.net/~a/Px22M-PWRsQHhMustJhwKmoXrRM/1/di” border=”0″ ismap=”true”/img/a/p