Hasta La Ideas

“A lot of the designers I’ve met are either in bands or they DJ, or music packaging design has been a big part of their careers. And most musicians I’ve met also have a strong design sense. They care about expressing their music visually. When I told Thurston Moore of Sonic Youth that I was doing a film about Helvetica, he looked a little nonplussed and said, ‘Yeah, well, I’ve always rocked the Garamond.'”

–Gary Hustwit, director of Helvetica and Objectified

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