Quirky’s Pivot Power: Power to the people–designed by the people

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pWe think Quirky, the “social product development company” that relies on crowdsourcing for its design and engineering teams, may have their first mass-market hit on their hands: the A HREF=”http://www.quirky.com/products/44-Pivot_Power_Flexible_Power_Strip” Pivot Power/A, proposed by RISD design student A HREF=”http://www.jakezien.com/” Jake Zien/A, was 75% of the way towards meeting their target of 960 pre-orders at press time this morning, despite going live just a day or two ago. Once 100% of the pre-order target is met, the product goes into production./p

pThe Pivot Power is a great idea: A bendable power strip that accounts for the fact that power adapter manufacturers are like backpack wearers on the subway–they have no consideration for anyone else’s space. The Pivot Power’s individually-articulated power modules can be angled this way and that, so everyone gets access to juice without blocking off a neighbor. As far as we can tell the Pivot Power will be relegated to the floor, as opposed to being wall-mounted, presumably because gravity may not support heavy power adapter bricks plugged in at angles./p

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pThe aesthetic problem still remains, that all of these different adapters and cables when plugged in still look ugly as heck, but that’s not the Pivot Power’s fault; it just happens to be one of those objects that looks better by itself. Still, we feel the numerous PP’s contributors have solved the problem about as well as can be done, and the retail price of $25, while certainly higher than that of a normal power strip, is still low enough that pre-order sales are moving briskly. /p

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