Hasta La Ideas

An intelligent riff on kitchen textiles, Gry Fager’s Mormor collection of tableware for Normann Copenhagen combines modern form and traditional pattern with the most gratifying results. Mormor’s distinct patterns—a graphic interpretation of the typical blue and white tea towel and a textural nod to the classic dish cloth—grace a variety of dining objects such as bowls, cups, platters, plates and decanters.

The collection manages to avoid the familiar trappings of appropriationist design, which tends toward irony and guile, largely because the simplicity of the shapes, textures and graphics are so well suited for one another. It’s unmistakably Scandinavian and no small feat coming from so young a designer. Normann picked up Fager’s design while she had yet to graduate from the Danish Design School last year and this is her first work to be put into production.

The Mormor Blue collection (as pictured top) can be ordered for $350 through the design store Scandinavian Grace. The entire series, which includes Mormor Ribbed and Mormor Square (above), will be available this November and can be purchased individually as well.

via Dezeen.