Method’s 10th anniversary celebration – 10×10

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To help mark their 10 year anniversary, San Francisco’s Method (the design firm) have launched a new initiative under the name 10×10. The series will include essays, salons and speaking engagements focusing on a variety of topics impacting brands as they search for new revenue streams today and in the future.

The first entry is Cable’s Lost Generation, a white paper looking at how young adults in the US are sourcing their media content – choosing broadband favorites such as Hulu and Boxee over traditional cable services. Does this mean it goes without saying that broadcast is dead?

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