J&B City Remix
Posted in: iphoneappsA new platform for making and sharing music worldwide
Advertorial content:
J&B, one of the world’s most renowned whisky brands has joined forces with producer Russ Chimes to create a unique international music project. J&B City Remix has been launched across 12 countries to inspire people all over the world to make groundbreaking music in an unconventional way. This J&B initiative is designed specifically to celebrate global cities and the energy that makes them special.
Taking inspiration from ambient city sounds, Chimes created a unique party track
composed of a mix between the vibrancy of urban metropolises and a memorable bass
line. To help bring this concept to life, renowned short film director Patrick Jean worked
with Chimes to create an original music video to accompany the track and to show how everyday sounds can lead to great music.
The project enables anyone to contribute to the remix by using the J&B City Remix iPhone App to record and upload sounds of their own cities via the J&B City Remix
Website or Facebook App. The final tracks will be exclusively launched at J&B parties
all over the world in early 2012.
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