Hasta La Ideas

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As designers, we spend much of our time making things better, but what if to improve someone’s life, we had to make something worse? Recent RISD grad (alma mater shout out), a href=”http://www.erikaskin.com/”Erik Askin/a recently published “Designed to Annoy: A theoretical look at designing inefficient packaging”, a thoughtful twist on the ubiquitous cigarette package. The idea of making something harder to use to encourage a user to rethink their consumption is poignant. I love the thought process and the visual exploration Erik shows. Check out the full project a href=”http://www.erikaskin.com/index.php?/design/design-to-annoy/”here/a./pa href=”http://www.core77.com/blog/featured_items/intentionally_inefficient_cigarette_packaging_concept_17016.asp”(more…)/a
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