“Innovate to Survive:” MAYA’s McManus on why now is the time to design

The Wall Street Journal’s MarketWatch talks to Mick McManus, CEO of design consultancy/tech research lab MAYA, about how to “Innovate to survive.” McManus’ central point is that the economy should bounce back within two years, and given most companies’ two-year product cycle, now is the time to invest in design. Check it out:

via wsj

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