Hasta La Ideas

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p”Cheap, high quality, long lasting.” These are the words that Enzo Mari bluntly lists as main goals for his Autoprogettazione project. That, in addition to, “If someone tried to build something, they would learn something” are the simple maxims that summarize the seemingly simple results of this far-sighted project, originally conceived in 1974 and now being revived through production of Mari’s Sedia 1 chair by Artek. /p

pIn celebration of their 75th anniversary, a href=”http://www.artek.fi/news/104″Artek/a has partnered with Mari to ‘produce’ the Sedia 1 chair, meaning they are selling a kit that includes a stack of wood (pre-cut pine boards), nails, and blueprints for the chair. Along with the project, Artek released a lovely little a href=”http://www.artek.fi/enzomari”documentary/a, “Enzo Mari for Artek: Homage to Autoprogettazione,” which debuted at the Triennale in Milan in April, and was shown at an event at the a href=”http://www.conranusa.com/default.aspx?language=en-US”Conran/a Shop in NYC last Wednesday. The film allows Mari himself to tell the story of the project. Alternately smoking a cigar and getting down to business building a Sedia 1 himself, the 78-y.o. working designer recounts why he started the project, and why he is thrilled (in that low-key straight-faced Mari way) that Artek chose to produce the Sedia 1 now. /pa href=”http://www.core77.com/blog/object_culture/enzo_mari_on_film_arteks_short_documentary_of_autoprogettazione_17283.asp”(more…)/a
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