Hasta La Ideas

eBay has launched a re-usable shipping box with space inside for sellers to leave messages for their shipment’s recipient

The online trading network must be responsible for a significant proportion of the world’s Jiffy Bag and parcel tape sales, so it makes sense for it to get involved in finding a greener alternative, particularly if that alternative is also a marketing vehicle for the brand.

Inside the box, which was designed by San Francisco studio Office, white spaces are left for shippers to write messages to recipients. As the box is re-used, these spaces will tell the story of its various journeys. There are also printed tips on ways to re-use materials such as old phone books for packing and the boxes are designed to minimise the use of tape.

The idea for the box came out of eBay’s Innovation Expo, which it holds each spring as a forum for employees to develop prototypes for new products and ‘breakthrough innovations’.

The box, which is made from recycled, FSC-approved cardboard, was launched at the company’s On Location event in San Jose last week. The company will manufacture 100,000 in three sizes as a pilot programme. To get hold of the boxes, users must sign up with the eBay Green Team here.