Different Colors
Posted in: UncategorizedI find it ridiculous that Pantone sells accesories that barely match their own color codes.
From their website:
Pantone, Inc. is the world-renowned authority on colour and provider of colour systems and leading technology for the selection and accurate communication of colour. The PANTONE Name is known worldwide as the standard language for colour communication from designer to manufacturer to retailer to customer. With 40 years of experience, we are the worldwide market leader in colour communication and colour technology for the graphic design, printing, publishing, textile and plastics industries.
To sum it up: they know color, right?
Ahh, – NO!
On the mug there’s a label with the following:
Pantone Colour identification is solely for artistic purpoises and not intended to be used for specification. Refer to current Pantone Colour publications for accurate color. Whaaat?
So do they do calibrated color or not?
You are hurting your brand selling products that make a promise and don’t deliver. I know that one of the hardest things to do is color match in different materials. But come on…
A coffee mug with a disclaimer is bullshit.
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