Hasta La Ideas

Most ID rendering guys worth their salt are masters at photorealistic studio shots. You know the type: Fantastic camera angles, perfect highlights and shadows, seamless grey background with a touch of gradation.

But when it comes to straight-up product photography, it’s advertising’s deep pockets that attracts some insanely high-level talent. Check out Paris-based photographer Darren Rees’ luminous work, mostly done in the service of BMW and Mercedes-Benz.

via presidia creative

(more…)