Vivienne Westwood designs Virgin Atlantic uniforms

Vivienne Westwood designs Virgin Atlantic uniforms

News: British fashion designer Vivienne Westwood has been hired to revamp Virgin Atlantic’s red uniforms.

The designs for Richard Branson’s airline include a red skirt suit for female staff featuring Westwood’s trademark hourglass silhouette.

“My clothes have always got a very strong dynamic rapport with the body – they are very body conscious, they help you to look glamorous, more hourglass, more woman,” said the designer.

Vivienne Westwood designs Virgin Atlantic uniforms

For the men, Westwood has come up with a tailored three-piece suit in burgundy wool.

The outfits make use of recycled materials including canvas, leather off-cuts and polyester yarn produced from plastic bottles.

The uniforms will debut in July before their official launch next year, when they will be worn by over 7500 members of staff, including cabin crew and pilots.

Vivienne Westwood designs Virgin Atlantic uniforms

This isn’t the first time Westwood and Branson have crossed paths – the punk designer was onboard a boat trip organised by Branson in 1977 for the Sex Pistols, the latest signings to his Virgin record label.

Earlier this week Branson watched the first rocket-powered test flight of his Virgin Galactic spacecraft.

Vivienne Westwood designs Virgin Atlantic uniforms
Vivienne Westwood and Richard Branson

We previously featured uniforms inspired by the logo of the Interieur design festival and a clothing outfitters in Auckland for Air New Zealand staff – see all fashion on Dezeen.

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Virgin Atlantic Campaign

Voici « Flying in the face of ordinary », la dernière publicité pour la compagnie aérienne Virgin Atlantic. Présentée comme une bande-annonce, cette vidéo pensée par l’agence RKCR/Y&R utilise l’image des enfants prodiges pour mettre en avant le professionnalisme irréprochable du personnel de la compagnie.

Virgin Atlantic - Flying in the face of ordinary 6
Virgin Atlantic - Flying in the face of ordinary 7
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Virgin Atlantic - Flying in the face of ordinary