Hasta La Ideas

From Open Air Publishing—the group behind the swine-focused “Better Bacon Book”—comes “Wine Simplified,” an iOS-based user’s guide to wine. The multimedia book includes 13 chapters with information from reading labels to the role of climate in viticulture. The book is written by sommelier and wine educator Marnie Old alongside…

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Instagram meets eBay in a social e-commerce app

Entering the US today, Garage is an iOS app aimed at people looking to unload their goods on the Internet marketplace. The remarkably simple interface lets vendors post photos of their stuff, add captions and choose shipping options in record time from the iPhone. For pricing, Garage gives the option to set dollar values or open the field to bidders. Users can also take full advantage of the social media game by tweeting and liking individual items or by following friends and vendors. Essentially, Garage is the most streamlined option around for selling your unwanted apparel, electronics, accessories, sprockets—whatever you like.

“The idea for Garage developed out of the simple fact that everyone has cupboards, rooms, even garages full of things they don’t want anymore and could sell to a new home,” explains founder Simon Beckerman in a press release. “I didn’t want to create a faceless marketplace used by strangers, but a system that is social and fun. Just as they do with Twitter or Instagram, Garage gives friends a real time way to follow one another and chat about what they have are selling and buying.”

The company was funded through H-Farm Ventures, an incubator backed in part by Diesel’s Renzo Rosso. Garage made its debut in the UK and Italy this spring and has already garnered a loyal following of media types in both countries, many of whom are currently looking to unload rare and limite-edition items. For this reason alone, it seems prudent to give the free app a try.

Garage is available for download from the iTunes App Store.

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