Apr 14
Marine Layer Clothing: Spending a year and $40,000 to figure out the formula for the perfect comfy T-shirt
Posted in: casualwear 
When Mike Natenshon’s girlfriend accidentally threw out his favorite T-shirt—perfectly soft from years of wash and wear—he underwent a long series of experiments to replicate that worn-in comfiness right off the rack. And, while the former investment banking…
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