Hasta La Ideas

Our latest design challenge, Play-Doh Kicks, was not only one of the most fun, but also one of our biggest. We asked our readers to sculpt a rendition of their favorite kicks in play-doh as a mini tribute to shoe design (and our childhoods).

With over 100 pairs of play-doh shoes in the closing line-up, the challenge was an especially hard one to judge, as each entry has a lovely character all its own. Wth the help of Woody, editor and founder of Sneaker Freaker, and Kueng-Caputo, Swiss designers and copy experts, we’ve narrowed one hundred and twenty-one entries down to one grand prizewinner and two honorable mentions, based on that magic combination of fidelity, craftsmanship and interpretation.

With no further ado, we’re thrilled to announce that Flipp82 from Germany has won the grand prize for his interpretation of the Adidas SL 72, combining two colorways in one hyper-detailed model, down to the logo on the tongue of the sneaker and the perforated yellow tread. The thin, light modeling work makes the shoe feel well-worn and loved, which is exactly how we imagine them in their owner’s closet. Flipp82 will receive a $100 gift certificate to the new Core77 store, Hand Eye Supply, a copy of Copy by Kueng-Caputo, a lifetime subscription to Sneaker Freaker, and a publication spot in their December issue.

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