Hasta La Ideas

This concept called the EMIL Experience Outdoors, you can plot your own points on a map and its integrated GPS, instead of providing lame turn-by-turn directions, gives you north, south east and west variants of the way there.

So it feels just like you’re using a compass, even though you will eventually reach a very specific endpoint.

This is so smart, rendering the technology in such a transparent way as to make the experience of being lost like having a guiding hand to take you home. There is certainly nothing new about the idea—but there is nothing new about most ideas—it’s just an excellent example of good design thinking of reducing something to it’s most simple and true form. I wonder how long it will be before there is an iPhone app that does this.

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–> Gizmodo