Hasta La Ideas

Last month, CR magazine subscribers received their issue in a card envelope that could be turned into a handy binder. This month, everyone gets a print from the Photography Annual…

Over the next 6 months we are working with Cyberpac on a series of special Creative Review packaging solutions that will explore and utilise different materials and concepts. Last month, the envelope carrying CR to our subscribers could, with a little bit of careful folding, be turned into a binder for our Monograph booklets (providing it hadn’t been too battered by Royal Mail, ahem…).

This month, we have used the carrying sheets on which subscribers’ addresses are printed to send out prints of the cover images from the issue. The sheets, which are the same size as the issue, are backed with a sheet of static cling plastic on which the images are printed.

Peel them off, and stick them anywhere you like, as many times as you like – they are held to the wall by static.

We have used six different images for the October issue covers, subscribers will get one each, randomly selected – here are four of them in our office

For next month, we are working on packaging you can drink…