Hasta La Ideas

We stumbled up this on Design Notes over the weekend.

Tweets are the new press release it would seem. Above was the invite for the event to present the new logo for the New York Public Library. Unfortunately I was able attend the unveiling however I still was able to get a glance of the new logo as it was tweeted. I don’t have much information but it seemed like the reason for the adjusted logo was that it did not convert well at small sizes in digital format. I’ll leave it up to you to compare the old logo that’s in the tweet and the new version above it.