Standards Manual is releasing a book on NASA’s worm logo

The Worm Standards Manual

The defining rivalry in the context of space travel is most widely considered to be the space race between the USA and the Soviet Union. Yet NASA has been home to intense rivalries of its own. The worm or the meatball: choose your fighter.

NASA’s longest running insignia is a celestial, round graphic – hence the ‘meatball’ nickname – imbued with patriotic colours. It was first introduced in 1959 and was used until 1975, when it was replaced by the worm: a sleek, curved red logotype. Designed in 1974 by Richard Danne and Bruce Blackburn of New York design studio Danne & Blackburn, the new emblem was the product of the Federal Design Improvement Program, and marked an era of modernity for the space agency.

The Worm Standards Manual

The worm design was retired in 1992 and replaced by its predecessor, and was only to be reproduced on merchandise. Yet the worm icon remained one of the most timeless and instantly recognisable in collective memory – it made our top 20 list of the greatest logos of all time, and Pentagram’s Michael Bierut declared that it “was and is absolutely appropriate” versus the “amateurish mess” that is the meatball.

In honour of the worm’s cherished legacy, Standards Manual is releasing a book featuring over 300 images featuring the logo drawn from the NASA archives, along with an essay by Danne.

The final chapter of the book will be completed following the Falcon 9 mission – a joint initiative between NASA and Elon Musk’s SpaceX – to the International Space Station, which successfully launched on May 30.

The mission marks the return of the worm as it is used officially on a rocket for the first time in nearly two decades – an end to a hiatus that will likely be welcomed by designers and space fans alike.

The Worm Standards ManualThe Worm cover

The Worm, published by Standards Manual, is available to pre-order from Counter-Print in the UK; standardsmanual.com; counter-print.co.uk

The post Standards Manual is releasing a book on NASA’s worm logo appeared first on Creative Review.

The chatbots are coming

CR investigates what it takes to create a good chatbot, and why they could become an essential part of brand comms in our current culture of immediacy

The post The chatbots are coming appeared first on Creative Review.

Coutts is one big family in its heritage-led rebrand

It’s the first rebrand in ten years for the private bank, and happens in a much-changed financial landscape. Fintech companies such as Monzo have ditched the sober branding usually associated with money, and embraced a more playful look and tone of voice, which has seen more traditional banks scrambling to catch up.

So it’s interesting to see Coutts take a different tack. Instead of adopting a similarly conversational tone of voice, FutureBrand has focused on the bank’s 325-year history. The studio went back to the principles of Thomas Coutts, who apparently founded the company with ideas of maintaining a close relationship with, and an understanding of, its clients.

FutureBrand has taken a similarly personal approach to Coutts’ rebrand, focusing on individual stories of people, portraits of the ‘extended family’, and a warmer, more welcoming tone of voice that positions the bank as a kind of home.

FutureBrand hasn’t explained exactly why now was the time for Coutts to change up its branding, but the subtext is perhaps the encroaching influence of younger, more digital-led companies. The studio does report that the updated identity has helped boost perceptions of the bank as more ‘caring’, ‘modern’ and ‘innovative’.

All that said, Coutts is clearly appealing to a particular niche, so perhaps the strategy here is to emphasise the personal nature of that relationship rather than compete with others. Either way, FutureBrand has made an elegant job of it – creating an identity that feels more contemporary, but maintains the hundreds of years of heritage Coutts has built up.

futurebrand.com

The post Coutts is one big family in its heritage-led rebrand appeared first on Creative Review.

Face masks designed for a surreal future where wearing masks is humanity’s new norm: Part 2

Face Masks – Love them, hate them, but we can’t live without them, literally! So now that we are gearing up to step back outside after this pandemic, the definition of our everyday carry is undergoing a massive change. First came the digital wallets who almost eliminated the need to actually carry a wallet, now comes the PPE (Personal Protective Equipment) to help us balance this precarious living life and living life safely balance. Our face is the first visual identity we have, so let’s use a face mask that speaks our language, keeps us safe, and helps retain our individuality in these times – which is exactly what you will find in this curated collection of face mask designs!

The age-old adage stands true in these times – Time and Tide wait for none. So while we think our world has come to a screeching halt, the fact is that seasons have changed and summer is upon us. Studio Atelier I+N understands this and created this combination of mask and shades for a unique initiative by HyperAktiv titled ‘Bring your own Mask’. This mask is titled Summer Wave and the designers believe that if we have to go through wave#2 of COVID, at least let there be sunny days!

This conceptual PPE features a curved form that is see-through and integrates the darker lens of sunglasses. The arms of the visor-sunglass are more comfortable than traditional masks. It covers your eyes as well which is important and not something we get out of the usual face masks. Designer Joe Doucet reimagines the existing face shield to be more minimal and visually appealing so that the product can be accepted into our lives faster.

Designer Zhijun Wang has been fascinated by and making face masks long before Corona hit us. So when the blue and yellow IKEA bag became viral, they repurposed that bag to make a face mask!

Dimitri Nassisi, Hanieh Rashid & Laurie Greco recreated the comfort of a smile with their mask. The mask, also named SMILE is a medical mask with a revised design. A small strip seals it until use. Once the tab is removed, the mask deploys itself and reveals a comforting smile and ensures optimal protection.

This face mask doubles up as a face shield so that no bacteria enters your eye and comes with an accessory-like sanitizer so you won’t have to search your bags or have an oddly-shaped pocket. Designer Fulden Dehneli calls the mask Gādo (ガード) and the sanitizer Ken (剣) because she views these as complementary products that will become necessities in a post-pandemic world. Gādo means ‘guard’ and Ken means ‘sword’ in Japanese which is such a poetic way to describe tools – they guard us and kill the germs! Gādo and Ken were specifically designed for seamless integration into our lives. Gādo combines the benefits of a mask and a face shield with a simple sliding mechanism- a folded textile structure hidden under the shield which enlarges when the shield is slid up.

Kylan Luginbuhl’s design named Trypo aims to think of the face mask as a more personalized object. Each mask is created from the face shape of the wearer. It ensures a perfect fitting and easy breathing, along with breaking the rigidity of the traditional mask with its organic form.

Lucie Herter wanted to create a playful and practical mask for children. To do this, he created the mask ‘Hero’ where he chose to protect the upper part of the face in addition. This allows the child to feel like a superhero when wearing it. The clip allows the child to put on and take off his mask simply. Above all, the mask helps protect the mouth and nose, but also the eye area. This brings less risk of contagion to the child, in a simple and fun way.

Named Moustache, this face mask by Laure Gremion Studio is a reusable and lightweight mask that protects you during your everyday life. Soft and airtight, the frontal part can be easily taken off to replace filters as often as needed and enables a large breathable surface. A silicone joint doubles the rigid mask and provides comfort and airtightness at face contact. Round shapes and bright colors bring a glimpse of naivety in these difficult times.

Luciano Dell’ Orefice Design Studio’s face mask is named ‘Face’ because it aims to restore your individuality while using a mask. Using existing face scan 3D apps on camera phones, we imagined a process with a bespoke 3D printed mold. The mask is thermoformed with recyclable nonwoven pressed polyester technology borrowed to filter industry, in order to solve bacteria issues and make it washable. This solution finds its language, strength, and stability into the pressing layers of material. A laser machine will cut out profiles and holes underlining the typology of use. A “face” mask for people who might like to bring back a bit of their identity during these new ways of being together.

Thierry Didot Studio’s fun take on a traditional masquerade ball is crazy enough to become a reality! Named the Socialite, this mask is held in place without any straps – of course, it’s not meant for everyday use, but it is a fun spin on a serious subject and a possible costume party for the future!

To check out more such innovations shaping our future, see Part 1 of our Face Mask Designs.

This spaghetti container delivers the right pasta portion for a party of 1, 2, or 4!

The “Caliber Box” keeps your spaghetti fresh and makes it easier for you to know what is the recommended pasta portion for a party of 1, 2 or 4!

It’s a ‘recommended’ portion that comes on the store-bought box, but truly we all know there’s no portion when it comes to pasta. However, if you have to ration out your stock of spaghetti, or not overfeed your child, or maybe still try to get that summer body ready (like me, still trying!) then this measuring-storage container can do the math for you.

A personal pasta tip: to know when your pasta is done, take a spaghetti noodle and fling it on the wall. If it sticks, it’s ready. Of course, you can also taste test for al dente but my way is more fun!

Designer: Yohan Lansard

Tracks Architectes creates colonnaded cinema in former French convent

Cinema de Riot by architecture studio Tracks

French studio Tracks Architectes has built a cinema fronted by an irregular arched colonnade in the grounds of a former convent in the town of Riom, central France.

Arcadia Cinema at Riom forms part of the conversion of the Redemptoristine convent into the Jardin de la Culture cultural centre near the historic centre of the town.

Tracks Architectes designed the multi-screen cinema as the first stage of the conversion, which will also include a multimedia library built alongside it and a music school built in the former convent building and an exhibition hall in the chapel.

Cinema de Riot by architecture studio Tracks

The cinema’s distinctive facade was informed by a wall broken with seven arches that encloses the former convent and stands next to the cinema.

However, unlike the regular sized arches that break the wall, the arched openings that support the cinema’s facade are three different sizes arranged in an irregular pattern. To add to the irregularity the arches turn the corner at the building’s edges to create a larger opening.

Cinema de Riot by architecture studio Tracks

“The arches were inspired by the rich history of the site of the convent of the Redemptoristines,” explained Moïse Boucherie, partner at Tracks.

“We borrowed this element of architectural vocabulary from existing structures and then gave it a contemporary interpretation,” he told Dezeen.

Cinema de Riot by architecture studio Tracks

Tracks Architectes created the sheltered space in front of the building to open up the cinema to the public and the garden that forms part of the cultural centre.

“The design concept was to create a building that was open toward the green spaces of the garden of culture and the existing convent,” continued Boucherie.

“Indeed a cinema programme imposes dark rooms and we tried to create a generously open and welcoming space functioning at night as ‘light signal’.”

Cinema de Riot by architecture studio Tracks

Beyond the colonnade is a large barrel-vault shaped reception hall that leads to three cinema screens and a conference room.

In total, the cinema’s have 543 seats, while the conference facility seats 112.

Cinema de Riot by architecture studio Tracks

Paris-based Tracks Architectes is led by partners Boucherie and Jérémy Griffon. The studio previously designed a honey-coloured in the village of village of Perthes-en-Gatinais in France.

Photography is by Guillaume Amat.

The post Tracks Architectes creates colonnaded cinema in former French convent appeared first on Dezeen.

Christo dies aged 84

Breaking news: Christo, the Bulgarian artist famous for wrapping buildings, has died of natural causes at the age of 84.

Christo Vladimirov Javacheff, known as Christo, died in his New York City apartment on 31 May.

The artist is known for the large-scale installations that he started creating with his late wife Jeanne-Claude in the 1960s.

They include wrapping the German Reichstag in Berlin with 100,000 square metres of silver fabric, which was tied to the building for two weeks using 15.6 kilometres of blue rope. They also covered a medieval tower and a fountain in Spoleto, Italy in 1968, a 250-metre section of the Aurelian Walls in Rome in 1974, and the entirety of the Pont Neuf bridge in Paris in 1985.

“Christo lived his life to the fullest, not only dreaming up what seemed impossible but realising it,” said a statement from Christo’s office.

“Christo and Jeanne-Claude’s artwork brought people together in shared experiences across the globe, and their work lives on in our hearts and memories.”

Christo continued to produce installations following his wife’s death on 18 November 2009. In 2018,The London Mastaba was installed on the Serpentine Lake in London, which marked their first major UK sculpture.

Composed of a vast stack of brightly coloured barrels, the structure was also the culmination of over 60 years of working with stacked barrels.

His latest project, L’Arc de Triomphe, Wrapped, was to envelop Paris’ Arc de Triomphe in 25,000 square metres of silvery recyclable fabric and 7,000 metres of red rope. Christo’s office said it will continue to produce the work with the ambition to complete it next year.

“Christo and Jeanne-Claude have always made clear that their artworks in progress be continued after their deaths,” it explained. “Per Christo’s wishes, ‘L’Arc de Triomphe, Wrapped’ in Paris, France, is still on track for September 18 – October 3, 2021.”

An exhibition about Christo and Jeanne-Claude’s work will also open at the Centre Georges Pompidou in Paris on 1 July.

Christo was born on 13 June 1935, the same day as Jeanne-Claude, in Gabrovo, Bulgaria. He told his life story and discussed some of his best-known works in an exclusive two-part video filmed with Dezeen last year.

“I was born in Bulgaria and I escaped from the communist country to the west on 10 January 1957,” he explained in one of the movies. “I met Jeanne-Claude in November 1958 and we together fell in love.”

“We lived in Paris in between 58 and 64. I was so poor, I had no studio and I was living in one room. I started working with little cans, tin cans of industrial paint. From the cans of the smaller size, I moved to the smaller sized barrels. I rented a garage outside of Paris when I started working with real barrels.”

Photo is by Dezeen.

The post Christo dies aged 84 appeared first on Dezeen.