Hasta La Ideas

To mark the launch of a new website for Hermann Miller furniture, Part of a Bigger Plan has created a short animated film telling the story of the illustrious company’s 108 years in 108 seconds

Amsterdam-based Part of a Bigger Plan is headed up by Christian Borstlap, who we profiled in our May issue (you can read the piece here). The agency has made a range of charming animated brand films for clients such as Louis Vuitton and Mr Porter.

This latest short was commissioned by Hermann Miller to launch its new digital platform, WHY. It’s an animated timeline of the company’s history and the designers it has worked with

Credits:
Agency: Part of a Bigger Plan
Direction/art work: Christian Borstlap
Animation: Jos Ngonga Wabeke
Music: Shawn Lee
Sound: Jasper Boeke

Commissioned by Herman Miller, Zeeland Michigan, USA
Clients: Amber Bravo, Everett Pelayo

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The July issue of Creative Review is a type special, with features on the Hamilton Wood Type Museum, the new Whitney identity and the resurgence of type-only design. Plus the Logo Lounge Trend Report, how Ideas Foundation is encouraging diversity in advertising and more.