Hasta La Ideas

At this rate, bicycle mudguards are the new iPhone cases: it seems like every other bike-obsessed industrial designer is looking to develop an ultraminimal solution to the problem of protecting one’s back from the grit and grime of the streets. The now-on-Kickstarter Musguard splits the difference between Windsor detachable fenders and the recently-seen Plume. It’s a blade-like strip of polypropylene that is affixed to one’s seat tube with a velcro strap, fixed in place at the seatstay bridge such that it sits almost directly above the rear wheel.

The slick (pun intended) video showcases the product on what I conjecture to be the mean streets of Ljubljana, as well as shots of designer Jurij Lozic’s studio and glamour shots of fixed-gear riders (in fact, one of the bikes is available as a KS reward). The Musguard itself is produced locally in Slovenia, and is not only removable and rollable but also recyclable as well:

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