Washing Machines Can Be Strangely Confusing, But Peter Fabor is Here to Save the Day (And Our Clothes)
Posted in: Strategy & Research
We’ve all been there—befuddled by the many options the washing machine has to offer and envisioning the possible horrors that could arise with the push of a wrong button. It’s a scenario that’s generally resolved with a quick phone call to mom or a web search. Convinced that there had to be a better way, Peter Fabor, UX designer at Avast Antivirus and founder of The Surf Office, has come up with the straight-forward washing machine design we’ve all been Google searching for.
From digital to dials, there isn’t anything easy about cleaning your clothes the “right way”
After a bit of personal research into the realm of washing machine confusion, Fabor found a fact from the Daily Mail that put his project into motion: “58% of British men can’t use a washing machine properly because they find the household appliance confusing.” Even more, the headline on the Daily Mail’s coverage states that a quarter of British men can’t even mange turning the machine on. I’m sure that statistic reaches much further than the British—I for one have been known to tie-die many white shirts while trying to wash them and I’m an American lady.
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