Hasta La Ideas

I’d love to see this:

FANATICAL MECHANICAL:
PHOTO-LETTERING AND THE PASTE-UP ERA

Exhibition Opening: Feb. 6, 2012, 5:30 p.m. to 9:00 p.m.
Opening Lecture: Rich Roat of House Industries, Feb. 6, 2012, 7:00 p.m.
With on-site screen printing by Fresh Pressed!
Place: Chapman University Guggenheim Gallery, Orange, California
Exhibition runs from Feb. 6 through March 9, 2012
Open Monday through Saturday 11 a.m. to 5 p.m.

House Industries celebrates the craft of Photo-Lettering’s past while presenting it in the context of contemporary relevance. Prodigious hand-printed panels and substantial scrims mingle with custom lithographic layers and fascinating alphabetic fixtures by fanatical fabricators. Sprinkled throughout the exhibit are carefully excavated and curated historical Photo-Lettering components including original films, rare specimen books and ceramic artifacts.