Hasta La Ideas

It went live on Friday, and quite deservedly went viral over the weekend: “Limitless,” a brilliantly-shot-and-edited video from filmmaker Selina Miles, decides to have some fun with a warehouse in Brisbane that’s on the demolition list. Street artists Sofles, Fintan Magee, Treas and Quench were given what appears to be an unlimited amount of Ironlak paint and set loose on the structure’s interior. Despite the painters’ talents this could easily have been boring, but under Miles’ expert shooting, directing and editing techniques, it’s pretty riveting:

You can see more of Adelaide-based Miles’ work here.

And for us non-Aussies that have never heard of Ironlak, it’s an Australian company started in ’02 that produces spraypaint, graphic markers and even nozzles for “writers,” i.e. graffiti artists. I’m digging their package design.

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