Almond Water

A nutty French refreshment from LA’s Victoria’s Kitchen
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A longstanding French tradition, almond water has been produced in small batches by nut lovers around the globe for hundreds of years. Bringing this all-natural treat to the masses is Victoria’s Kitchen, a small, family-run company started by husband-and-wife duo David and Deborah Meniane to “honor the importance of family and traditions that are passed on from generation to generation.”

Loaded with the nutrients found naturally in almonds, the gluten-free beverage still uses Grandma Victoria’s original recipe of water, natural almond flavor, pure cane sugar—and, say the founders, her love—for sweetening. Although some may be put off by the added sugar, we can assure you the mild taste is just right.

Victoria’s Kitchen is available in select stores across California, Texas and Florida, as well as online where a case of 12 16oz bottles sells for $27.


She

The French photographer Lise Sarfati’s latest series explores feminine identity in everyday life

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French photographer Lise Sarfati‘s new series “She” captures a striking sense of melancholy in intense portraits shot over a span of four years between 2005 and 2009. To explore the ideas of duplicity and identity, the body of work focuses on four women in an American family, with sisters Sloane and Sasha at the center, styled in wigs and heavy makeup that often make it hard to tell them apart.

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She opens today at London’s Brancolini Grimaldi gallery. As a part-time U.S. resident since 2003, Sarfati shot the series in four locations across California and Arizona. When it comes to choosing her subjects, Safarti says, “I like doubles, like mothers and daughters, or sisters or reflections. This represents my research into women’s identity… I am interested in fixing that instability.”

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Beyond exploring the female persona, the series coaxes the viewer to consider social norms by juxtaposing the subjects’ tattoos and severe makeup with the banality of everyday life in America. Despite the seemingly bland settings, the images emanate with mystery, offering a vaguely haunting reminder that we never know what those around us are up to as we go about our own days.

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All images courtesy of Brancolini Grimaldi. See more in the slideshow below.

She

3 February – 17 March 2012

Brancolini Grimaldi

43-44 Albemarle Street

London W1S 4JJ


Chalet Béranger By Noé Duchaufour Lawrance

Chalet Beranger By Noe Duchaufour Lawrance

Designer Noé Duchaufour Lawrance has fitted out an alpine ski lodge in the French Alps with a trunk-like hearth, curved fir walls and a floating bed.

Chalet Beranger By Noe Duchaufour Lawrance

The chunky fireplace is anchored to the centre of a family living room, located beneath the sloping timber eaves on the three-storey Chalet Béranger’s top floor.

Chalet Beranger By Noe Duchaufour Lawrance

Desks, chairs and other objects by Duchaufour Lawrance are placed around each room alongside other designer furniture pieces.

Chalet Beranger By Noe Duchaufour Lawrance

Wall and floors of both fir and Vals stone surround a Jacuzzi on the first floor, while concrete floors can be found in rooms elsewhere.

Chalet Beranger By Noe Duchaufour Lawrance

We’ve also recently featured designs for a lodge with a sloping roof you can ski over – take a look here.

Chalet Beranger By Noe Duchaufour Lawrance

See also: our story about a Paris gallery with a white Corian interior that Duchaufour Lawrance designed in 2010.

Chalet Beranger By Noe Duchaufour Lawrance

Photography is by Vincent Leroux.

Chalet Beranger By Noe Duchaufour Lawrance

Here’s some more text from Noé Duchaufour Lawrance:


Chalet Béranger

Far from the geometric construction methods of a traditional chalet, the interior architecture of this family home is a domestic landscape whose forms emerge from the ground like small functional mountains rising from a valley.

Chalet Beranger By Noe Duchaufour Lawrance

Resolutely fluid and modern, the result is a set of lines and organic forms composed around a wooden ribbon.

Chalet Beranger By Noe Duchaufour Lawrance

A large, main room is set above the whole construction, defining the central point of the chalet where the family comes together around a warm hearth.

Chalet Beranger By Noe Duchaufour Lawrance

St Martin de Belleville (French Alps)- 2011

Chalet Beranger By Noe Duchaufour Lawrance

Bukiya by Archiee

Bukiya by Archiee

The display system at this Japanese souvenir shop in Paris is just key rings hung on screws in the walls.

Bukiya by Archiee

Japanese architects Archiee, who are based in the French capital, designed the Bukiya shop.

Bukiya by Archiee

Key rings are clipped onto each product so that they can be hung from the undulating walls in vertical or diagonal rows.

Bukiya by Archiee

Each of the 377 screws is numbered for reference.

Bukiya by Archiee

The counter is located within a rectangular room at the shop’s centre, which also conceals two structural columns.

Bukiya by Archiee

If you like this project, you might also be interested in a bicycle shop where recycled paper tubes display products.

Bukiya by Archiee

Photography is by Ryo Suzuki.

Bukiya by Archiee

Here’s a little more explanation from Archiee:


Continuous-discrete (Japanese Souvenir Shop)

This is the renovation project for a boutique, located in Paris, that displays and sells traditional Japanese products.

Bukiya by Archiee

Simple grid

The project is based on a simple grid of Phillips screws that form the system for displaying the merchandise. There are a total of 377 screws, each having been individually screwed by hand in its allocated point. Each screw is accompanied by a simple clip, which allows the merchandise to be hung to the wall.

Bukiya by Archiee

Flexibility of the layout

The grid enables the boutique great flexibility with regard to the display of the merchandise. Depending on the scale of the object to be displayed, a single screw or a cluster of screws can be utilized. The products are to be displayed in specific, yet fluid, categories in order to convey a narrative to the customer.

Bukiya by Archiee

Composition of the space

In order to fulfill the grid, the project comprises of expansive and continuous wall surfaces. There are twodiscernible surfaces. The first surface is a smooth undulating surface that, being placed over the strange existing shape of the boutique, plays two fundamental roles, that of creating a minimal internal surface and that of directing the customer around the space. The second surface is a planar intervention that covers an existing concrete column and a steel column which are awkwardly close to each other. This makes use of what would otherwise be wasted space and also simplifies and facilitates the circulation around the boutique. To maximize space further, the cash register for the boutique is found within this planar intervention.

Bukiya by Archiee

Facade

The façade of the boutique has been kept as minimal as possible in order to create a dialogue between the interior and exterior space. As such, the facade becomes the initial boundary of the continuous undulating surface.

Bukiya by Archiee

Merchandise control

In order to identify the merchandise on display, each screw has a unique identification number printed next to it. This allows the boutique to keep track of the display, stocking, and selling of each item of merchandise. This identification number is purposefully kept visible on the wall as delicate decoration.

Bukiya by Archiee

Date: 2011
Area: 60m²
Type: interior
Programme: shop
Architects: Yusuke Kinoshita and Daisuke Sekine (Archiee)

Gymnastics building by Heams et Michel

Gymnastics building by Heams et Michel

A windowless yellow facade shrouds the interior of this concrete gymnasium in southern France by architects Heams et Michel.

Gymnastics building by Heams et Michel

Located beside a secondary school in the town of Tourrette Levens, the building is used by students for gymnastics and as a general hall.

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The textured concrete exterior is separated into rows of vertical stripes that the architects hoped would resemble the folding fabric of a stage curtain.

Gymnastics building by Heams et Michel

Daylight permeates the concrete walls through high-level windows on the rear elevation, as well as through a pyramidal roof light.

Gymnastics building by Heams et Michel

A colourful rock-climbing wall is located at the back of the hall, while panels of oriented strand board line the lower levels of the three remaining walls.

Gymnastics building by Heams et Michel

We’ve recently featured another building in France with a rock-climbing wall inside – see our earlier story here.

Gymnastics building by Heams et Michel

Photography is by Serge Demailly and Heams et Michel

Here’s some text from architect Benjamin Michel:


Gymnastics building

The building of the gym in Tourrette Levens is part of a plot where is erected a secondary school, and a gymnasium. This new building reserved for students and associations is intended for gymnastics and circus.

Gymnastics building by Heams et Michel

The program simplicity led us to reflect on the plastic side of the project. In fact, the area of study of the circus, put out the physical and moral development, includes a cultural, artistic, and social. The transience of the circus that is assembled and disassembled in cities remains in the collective unconscious. Our project is an allegory of the circus tent.

The idea is simple ” a concrete box that was covered with a cloth “. Concealment becomes mystery, and make us perceive differently what was commonplace before. We wanted to create a sculptural object concealed and packed in a skin of concrete, corrugated as a wavy stage curtain.

Gymnastics building by Heams et Michel

The yellow ocher color gives the blind walls an expression of lightness heightened by the fact that the stamped concrete does not touch the ground. Because of this, the object, which could have been a simple gym, takes an artistic dimension.

The volume chosen is voluntary simple : a rectangular parallelepiped of 14 meters wide and 8 meters in height in continuity of the existing gymnasium and detached from it by the volume of the entrance hall and deposits, which is less high.

Gymnastics building by Heams et Michel

By its presence, the project aims to complete the overall design of the existing sports facilities, by standing as a new south gable.

A single material wraps all the facades of the object. It walls are made of a stamped and painted concrete called “draped concrete” with a texture reminiscent of stage curtains.

Gymnastics building by Heams et Michel

The texture of the drapery is obtained by using two alternating matrices of slightly different patterns, but the same height as the concrete shells, specially designed for the project. Those walls have been casted all the way up, and the self-placing concrete has been poured in a single process so as not to reveal a horizontal joint. The vertical ones disappear in the pattern of the drapery.

Gymnastics building by Heams et Michel

Inside the room, a natural light is achieved by the presence of two major openings, not noticeable from the outside, a glass square on the roof, centered on the room, and a horizontal window in the north facade.

Gymnastics building by Heams et Michel

In this volume, the human scale is found by the calpinage at the bottom (2m50), a bounding of impact resistant OSB panels. And at the top we used acoustic wood wool insulation panels. The ceiling is made of raw concrete.

A direct connection to the existing gymnasium was constructed to promote exchanges between the various sports.

Gymnastics building by Heams et Michel

By this project, the idea of a building disappears in favor of an object carved in relation to its context and program. The rationale for the staging of such an object lies in the definition of the close relationship between sports, circus, entertainment, art, and social.

Gymnastics building by Heams et Michel

Project name: Gymnastics building Programme : Sport.
Location: Tourrette Levens, France

Architects: Heams et Michel
Engineer: GL Ingénierie
Client: Conseil Général des Alpes Maritimes

Project area: 240 m2 SHON.
Project year: 2011.

Gymnastics building by Heams et Michel

Entreprises:
Dévoiement réseaux: La Nouvelle SIROLAISE
Gros Œuvre: TRIMARCO Construction
Etanchéité: GALINELLI
Menuiseries métalliques – Serrurerie: SARL DEGIVRY
Sols Sportifs: MS DECO
É quipements sportifs: ENTRE PRISES
Electricité: EUROPELEC
Plomberie – Chauffage – Ventilation: AQUALIA
Finitions: SILENCE CONORT

Best of CH 2011: Five Travel Pairings

From the beachside to the Big Apple, our choice locales and travel essentials of the past year

After yet another year of seemingly endless adventure, we look back on our favorite trips of 2011 and the items we bring when we take to the road. With the right gear and the right destination, a last-minute red-eye becomes a welcome surprise.

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Hôtel Americano and GoToob

We loved the minimalist, Mexican style of this NYC hotel when it first opened, and it hasn’t lost any of its charm to date. To complement the no-fuss decor of the hotel and the collateral lack of counter space inherent to any Manhattan property, our accessory of choice is this highly functional suction cup fluid container for shower essentials.

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The Tides Zihuatanejo and Patagonia Travel Duffle

The perfect accompaniment to the azure waters at Zihuatanejo is this colorful lightweight duffel from Patagonia. Easy packed away within its own pocket, this is the perfect bag-within-a-bag for the rugged luxury of this resort on Mexico’s Pacific shoreline. The pampered service at the Tides and endangered turtle breeding grounds nearby make this one spot we hope to return to in 2012.

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Wanderlust Hotel and Lights-Out Sleep Mask

Our top choice for Singapore’s busy lifestyle, the Wanderlust Hotel is not without its share of neon lights and monochromatic furniture. To recover from rowdy nights out on the town—and survive what may be a long flight for readers in the West—we advise bringing along a sleeping mask, this one featuring a molded shape that helps induce uninterrupted REM sleep.

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Public Hotel Chicago and Powerbag

As primarily practical travelers, we appreciated the Public Hotel’s commitment to deliver top-notch service at a manageable price. Taking advantage of their free wi-fi, the Powerbag delivers that extra bit of juice to our devices as we edit away in the hotel lobby.

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Hotel du Marc and Pro Messenger AW Series

The old-world luxury of the Hotel du Marc—former residence of Madame Clicquot—calls for a traveler with camera in-hand. The Lowepro system marks our newly discovered favorite camera bag going into 2012, and certainly does the trick when snapping shots of something so grand as a French mansion-turned-hotel.


Eco-Sustainable House by Djuric Tardio Architectes

Eco-Sustainable House by Djuric Tardio Architectes

The pitched roof atop this Paris house won’t keep out the rain – it’s actually a pergola for growing fruit over a roof terrace.

Eco-Sustainable House by Djuric Tardio Architectes

French architects Djuric Tardio designed the two-storey house, which is constructed entirely from Finnish larch.

Eco-Sustainable House by Djuric Tardio Architectes

As well as the terrace on the roof, there is also a decked dining area at ground level and a projecting first-floor balcony.

Eco-Sustainable House by Djuric Tardio Architectes

Mobile kitchen furniture can be wheeled outdoors on sunny days, while in winter the house is warmed by a fireplace just inside.

Eco-Sustainable House by Djuric Tardio Architectes

Walls inside the house slide open so that rooms can flexibly accommodate different day-to-day activities.

Eco-Sustainable House by Djuric Tardio Architectes

The whole house is raised on a plinth above the ground to prevent flooding.

Eco-Sustainable House by Djuric Tardio Architectes

If you’re a fan of timber houses, check out one out in the woods in Sweden and another perched on rocky terrain in Australia.

Eco-Sustainable House by Djuric Tardio Architectes

Photography is by Clément Guillaume.

Here’s some more text from Djuric Tardio Architectes:


Eco-Sustainable House
Antony, Paris, France

The new project has been realised in a neighbourhood, Antony, that is an example of the belief that architecture, whether heterogeneous and homogeneous, is shaped by outdated zoning regulations. The delays in securing permits, along with conditions of the urban situation and our desire to continue and refine our own research on wood constructions, led us to propose a type of construction system. This type is still not released in urban areas and rather reserved for detached houses in less dense sites. The urban rules and the site context, which is very typical, have suggested the template, which has proved a real asset to the project.

Up there, the shape of the roof/pergola, which looks like an unfinished roof, has a specific function. On the one hand, it takes the archetype of the context, inserting the project in its environment without disrupting the urban rhythm, on the other hand, it won’t accommodate a closed roof that would become a catch-all attic or a wasted space.

Eco-Sustainable House by Djuric Tardio Architectes

So we have inserted inhabitants in it, and have left it open by transforming it into a vegetable terrace, intimate and sunny. The choice of plants proposed by the landscape designer, grasses and vines on the pergola offering fruits (kiwis, squashes, grapes), will enable the owners to enjoy a vegetable garden, a suspended garden.

The program was for a blended family, calling for a flexible, modular design and design process. The answer was to instill two areas, separated but and overlapping. With very few adjustments, these two areas could become one larger, combined space.

The walls of the skylight illuminating the ground floor can be optionally removed, tomorrow perhaps working as railings and returning visual link between the two floors. The staircase is positioned in the central frame of servant areas, with the entry today common to both access. Tomorrow it might be possible to open this frame in onto the day spaces.

Eco-Sustainable House by Djuric Tardio Architectes

Giant sliding walls on each floor divide into two day spaces in order to currently organize a new partition of the areas and create an office/library on the ground floor area and a cinema on the first floor, and tomorrow, to partition the space according to use. A sideboard on wheels slips between the kitchen and the terrace on the ground floor, moving the dining area outside on sunny days.

The layout has been designed to focus on flexibility and adaptation of the everyday living spaces, seasons (in summer, the space continues outside and is more open and more spacious, while in winter, it is gathered around the fireplace) and on long-term projects. This layout researches the adaption of the lifestyle of the owners.

Eco-Sustainable Construction System

Completely built in wood panels placed on a pedestal (the ground here is very bad), the house is completely prefabricated in a workshop and delivered to the site to be finally assembled in just two weeks. This is a building system in Finnish wood panels that come from sustainably managed cooperatives of small private forest owners.

Eco-Sustainable House by Djuric Tardio Architectes

The pre-cut panels, supplemented by wood fiber insulation and non-treated siding, arrived at the site almost finished, reducing pollution to a minimum (the site being located in a dense suburb).

The façades, in wood panels too, were mounted along the floor. With a very efficient exterior insulation system which completely allows the elimination of thermal bridges, wood construction has the advantage to make the building very powerful. The under-floor gas-fired heating with low temperature becomes almost superfluous.

The double-glazed + argon windows of the patios and the South façades, deliberately oversized, capture the sun in winter and are sheltered by a canopy and a pergola in summer. This allows together with their performance and surface, an easy control of the solar gain and air flow as needed, without necessitating an intensive use of air conditioning or heating.

Eco-Sustainable House by Djuric Tardio Architectes

The main facade on the street, lodging the rooms in the North, is a composition of large glazed openings and single opening shutters designed in stainless steel mirror with no glazing. The reflections of the vegetation and the movement of these shutters in stainless steel mirrors make the façade changing. The ventilation of the rooms is regulated by the openings of the shutters, and the penetration of light through the windows.

The recovery of rainwater can water the garden and planters allow homeowners to cultivate aromatic plants and garden without water over-consumption.

Le Polyèdre by Béal and Blanckaert

Le Polyèdre by Béal and Blanckaert

Tread-like indents in the concrete facade of this rock-climbing centre might encourage visitors to scale the walls (photos by Julien Lanoo).

Le Polyèdre by Béal and Blanckaert

Designed by French architects Béal & Blanckaert, Le Polyèdre is situated outside Lille and houses a gym as well as a rock-climbing hall.

Le Polyèdre by Béal and Blanckaert

The roof the centre slopes upwards at one end to accommodate the faceted climbing wall, which has both white and bright orange surfaces.

Le Polyèdre by Béal and Blanckaert

Timber frames the building’s doors and windows, most of which are trapezium-shaped.

Le Polyèdre by Béal and Blanckaert

This is the third building we’ve published this month by Béal and Blanckaert, following a Corten-clad library and a nursery with a colourfully striped facadesee all our stories about the architects here.

Le Polyèdre by Béal and Blanckaert

Here’s some more text from Antoine Béal and Ludovic Blanckaert:


Salle d’escalade de Mons-en-Baroeul

Within a larger restructuring of the 70′s modernist city center by the urbanization office FX Mousquet, the city of Mons-en-Baroeul decided to create room for a rock climbing hall and a gym space.

Le Polyèdre by Béal and Blanckaert

The project finds it’s place on a topographical spot within the urban architecture.

Le Polyèdre by Béal and Blanckaert

The building unites the two functions (rock climbing & gym) in one hexagonal ground plan; a form dictated by the rock climbing wall and its surrounding function.

Le Polyèdre by Béal and Blanckaert

Rock climbing in the north of France remains artificial; so is the architecture of the project.

Le Polyèdre by Béal and Blanckaert

The materials chosen decompose the hilly landscape.

Le Polyèdre by Béal and Blanckaert

The concrete wall rises up as an artificial rock; this dividing structure embraces the functions of a sporting facility.

Le Polyèdre by Béal and Blanckaert

The vegetal roof, with both winter and summer vegetation, artificially reflects the alpine landscapes within the equally artificially constructed urbanism of Mons-en- Baroeul.

Le Polyèdre by Béal and Blanckaert

The interior has two well defined spaces. One space, the rock climbing hall, mimics a theatre atmosphere to maximally embellish the sport of rock climbing.

Le Polyèdre by Béal and Blanckaert

The second space encloses the gym quarters in an uncommon wooden atmosphere, a characteristic of the chosen OSB material.

Le Polyèdre by Béal and Blanckaert

Wooden window frames unite this uncommon architecture to the many different buildings and to the topographically interesting garden surrounding the building.

Le Polyèdre by Béal and Blanckaert

Click above for larger image

Le Polyèdre by Béal and Blanckaert

Click above for larger image

Name of the project: le polyèdre
Address: Mons en Baroeul
Architectes: Antoine Béal et Ludovic Blanckaert
Collaborateurs: T .Foucray – J.Ramet
Client: Ville de Mons en Baroeul – France

Médiathèque Corbie by Béal & Blanckaert

Médiathèque Corbie by Béal & Blanckaert

Paris architects Béal & Blanckaert have completed a Corten-clad library in the grounds of a monastery in northern France (photography by Julien Lanoo).

Médiathèque Corbie by Béal & Blanckaert

The weathered steel panels cover both the faceted exterior walls and roof of the single-storey Médiathèque Corbie.

Médiathèque Corbie by Béal & Blanckaert

The building has a cross-shaped plan with a reception desk at its centre and an entrance on the west side.

Médiathèque Corbie by Béal & Blanckaert

A children’s library, an adult section, an activities room and a storage area are located inside the four wings, which all feature white walls and white furniture.

Médiathèque Corbie by Béal & Blanckaert

Bright purple chairs are positioned behind the library’s glass-fronted south facade and face the town of Corbie beyond.

Médiathèque Corbie by Béal & Blanckaert

Antoine Béal and Ludovic Blanckaert also recently completed a colourfully-striped nursery in Paris – read about it here.

Médiathèque Corbie by Béal & Blanckaert

Here’s some more text from the architects:


Médiathèque Corbie by Béal & Blanckaert

Médiathèque de Corbie

The Corbie media library is built in the enclosure of the Corbie monastery built a few miles away from Amiens and its Cathedral. It incorporates one of the monastery’s fabulous eighteenth century stone walls in its design. Built on the edge of a strong hill, the media library overlooks Corbie and its classified gothic historic architecture and monuments. The Project includes itself in the enclosure as a building, a sculpture, and an object that captures the surrounding landscape and crystalizes it. However it is also a cultural container that closely examines the qualities of this particular and sensible site.

Médiathèque Corbie by Béal & Blanckaert

The media library is open to the diverse landscape; to the south, a large window and an open terrace display the city of Corbie, whilst to the west and the north, the project marries itself with the monasterie’s gardens, placing specific attention the the trees and vegetal surfaces. The media library is also closed on itself, preserving some areas of intimacy.

Médiathèque Corbie by Béal & Blanckaert

The building finds its form from the search for a certain functional rationality within an expressive framework. It is the result of an intelligent combination of a simple and stable form: a star, or rather a four branch cross, and facades and roofings of various inclinations.

Médiathèque Corbie by Béal & Blanckaert

From this cross-shaped plan, the building’s functions are formed by hard geometric walls and rigorous facets exteriorly covered by panels of Cor-ten steel. This material assures the link between architecture and sculpture.

Médiathèque Corbie by Béal & Blanckaert

On the interior, however, a neutral white covering reflects an abstract unity, a clarity of usage, and compliments the value of both the interior gardens and the large panoramic view of the city of Corbie and its architectural history.

Médiathèque Corbie by Béal & Blanckaert

Name of the project: Médiathèque Corbie Adress : L’enclos – Corbie – France
Architectes: Antoine Béal et Ludovic Blanckaert Collaborateurs : E.Veauvy – C.Jossien
Client: Ville de Corbie

McDonalds by Patrick Norguet

McDonalds by Patrick Norguet

Fast-food giant McDonalds have commissioned designer Patrick Norguet to redesign their restaurant interiors across France.

McDonalds by Patrick Norguet

While the chain has come to appeal primarily to teenagers, Norguet wants to rebrand it as a place for families.

McDonalds by Patrick Norguet

The space is divided by plywood cabinets, shelving and booths, and furnished with his own Still metal chair for Lapalma.

McDonalds by Patrick Norguet

Customers can order at the counter or from digital terminals in family booths.

McDonalds by Patrick Norguet

The neutral pallette is highlighted with orange and yellow metal storage boxes, plus red and dark green upholstery.

McDonalds by Patrick Norguet

Other designer updates to fast-food restaurants include a Little Chef outlet by Ab Rogers and a chicken shop in Munich by Ippolito Fleitz Group.

McDonalds by Patrick Norguet

Here are some more details from Patrick Norguet:


New interior design for McDonald’s restaurants in France by Patrick Norguet

Mc Donald’s has put Patrick Norguet in charge of designing the new architectural identity for its restaurants in France. A project which is exciting in terms of its scope as well as in its technical and sociological constraints since it concerned McDonald’s returning to its founding myth: familial fast food. If the brand was originally founded on the family, its image has little by little slid towards a more urban and adolescent tone. A return therefore to McDo’s DNA with this new interior design that Patrick Norguet, literally and figuratively, matches with getting back to roots.

McDonalds by Patrick Norguet

The plant metaphor, with its branching development, this root common to the brand and to the family, is transformed here into an architecture which is transversal and expansive: birch plywood takes root and branches out in the restaurant in order to create areas, functions and moods for different social requirements without compartmentalising.

McDonalds by Patrick Norguet

This organic and functional furniture/architecture offers several possibilities, several eating choices from eating standing up for lone teenagers, alcoves providing privacy to family table service, a small revolution at Mc Donald’s with digital control terminals integrated into the base and distributed throughout the restaurant. Henceforth, a mother can settle with her offspring at a table, order from a nearby terminal and wait for the meals to be brought to the table.

McDonalds by Patrick Norguet

Patrick Norguet’s design, which as always hits the spot, uses contemporary white which he counterbalances with fun colours without falling for “toy” conventions like for example the storage elements with the painted metal boxes included in the base template. The luminous ambiance and the quality of the acoustics are exceptionally meticulous and offer customers a comfort which is rare today, whilst the quest for a certain radical nature is revealed through the choice of materials (plywood, sheet metal, concrete, etc.), tested in conditions of heavy passage to respond to the constraints of such a popular restaurant.

McDonalds by Patrick Norguet

The designer is using his “Still” metal chair for Lapalma for the seats with a new high stool version specially designed for the occasion. The ceramic floor also designed by Patrick Norguet for Lea Ceramica immediately lends a distinctive tone to the venue. These huge, ultra-slim 2 metre slabs break with usual visual conventions: warm and graphic without being carpet, they change our habits in terms of flooring to create a brand new typology.

McDonalds by Patrick Norguet

Piloted at the start of the year in the Villefranche-de-Lauragais restaurant 40 km from Toulouse, the concept was immediately appealing and spoke volumes. 6 restaurants are currently in the pipeline throughout France.