Dec 22
Aug 05
Weeping Radish
Posted in: brewing, farming, locallysourced, locavore, northcarolina North Carolina’s oldest microbrewery churns out tasty beers and more from their eco-farm
After leaving his home in Germany to study large-scale farming in England, Uli Bennewitz moved to the U.S. to work in agribusiness. His beer-brewing hobby soon became an obsession, and 25 years ago he started Weeping Radish, now North Carolina’s oldest microbrewery. The craft beer project has since grown into a fully-developed brewery and nitrate-free farm, serving up award-winning charcuterie (handcrafted by their master German butcher, Frank), alongside an assortment of German-style beers.
Weeping Radish brews their beer according to the Reinheitsgebot Purity Law of 1516, a regulation made by Duke Wilhelm IV of Bavaria stating beer could only be made using malt, hops and water to maintain quality. Later amended to include yeast, Bennewitz and his team include the fourth ingredient in their recipe.
Bennewitz, passionate about utilizing local North Carolina ingredients, is a working example of value-added agriculture. Not only does the brewery’s pub menu follow a “Farmer to Fork” ethos, they also add the beer to ‘brats and use watered-down distilled beer to fertilize crops. They also work with the small farms that supply them beef to create sausages and charcuterie products at Weeping Radish that are then sent back to the farms to be sold.
For their 25th anniversary this year, the “hobby out of control” incorporated cascade hops grown on a farm in the mountainous region of Ashville, NC into their India Pale Ale. Bennewitz says eventually they will, “go to the next level, grow our own barley, have it malted and bring it back.” While we found the that the IPA could have been hoppier, the mild flavor was still palate-pleasing. Their current lineup of regionally-inspired flavors includes OBX Kölsch, Radler, Corolla Gold, Fest and Black Radish. The creative chefs behind nearby Boot Local Kitchen & Wine Bar told us they made regular trips to Weeping Radish for their Altbier brew, a “top notch” top-fermented beer with a slightly crisper taste.
Weeping Radish brews sell from their online beer store for $39 per case of 12 swing-top bottles.
Images courtesy of Boot
Jun 30
Leffe Beer: Craft Your Character
Posted in: menBelgian beer brand finds five men with extraordinary stories to match its equally remarkable flavor
Advertorial content:
With a history steeped in robust flavor, Belgian beer brand Leffe recently turned to the intriguing men of NYC to find a cast of characters whose personal stories matched the beer’s extraordinary qualities. Part of Leffe’s nationwide “Craft Your Character” campaign, the five finalists shared intimate stories from the past that shaped who they are today, spanning an archaeologist lost in the arid deserts of Petra to a gym teacher waking the streets of Prague with an inspirational bell ringing.
The first finalist, Ryan Eberts, saw his opportunity to make a difference after watching a slideshow on Bangladeshi orphans. For two and a half years Eberts taught at an orphanage in Bangladesh, and has since published his written experiences. Also seeking adventures in foreign places, fellow finalist and Notre Dame alum Blaine Pennington backpacked and lived abroad for three years, traversing 26 countries. His escapades, including finding himself lost in the city of Petra on a recent excavation, are documented in his travelogue site, Glimpse. Not to be outdone, Adam Strauss chimes in with his exotic tale. The comedian-turned-entrepreneur details leaving the Volvo-lined streets of Newton, MA for the spiritual mecca of Varanasi, India, crashing weddings and catching sunrises on the River Ganges.
Diverging from the exotic theme, but spinning no less of an interesting tale, teacher-turned-trader Charlie Sewell has been an NYC educator for 20 years and currently manages an online equities account. Sewell’s story of friendship founded over beers and brawls made him a worthy finalist. Last but not least, Nick Sonderup balances his love for music with a career in advertising, working at Weiden + Kennedy while promoting his personal project, “100 Bands in 100 Days.” Ranging from indie venues in the Lower East Side to a church in London, Sonderup chases a whirlwind odyssey of music.
Though a close race, ultimately the winning entry went to Connecticut-based teacher and fisherman Ryan Eberts for his heroic work with orphans in Bangladesh. As the winner, Eberts will fly to Belgium, Leffe’s home.
Leffe’s Stories of Characters will continue to travel throughout the U.S. in search of men with character. Check out some of the finalists’ stories in this video.
Jun 10
Hahn Superdry Campaign
Posted in: Hahn Superdry Campaign, hanh, superdry, tom kuntzAfin de promouvoir la marque de bières Hahn Superdry, l’agence australienne Publicis Mojo a eu l’idée de mettre en scène la création fantaisiste de la boisson. Réalisée par Tom Kuntz, déjà connu pour la campagne Old Spice, cette vidéo est à découvrir dans la suite.
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May 27
A Simple Guide to Making Great Beer
Posted in: UncategorizedBigino per produrre della buona birra. Molti amici apprezzeranno 😉
May 25
Beer Craft
Posted in: brewing A compact illustrated guide to mastering at-home brewing
Any excitable amateur who dreams of making their own bathtub brew knows there’s a plethora of literature serving up more opinions, instructions and methods than any one determined brewmeister could ever sift through. That’s why Beer Craft, written by two actual amateur beer enthusiasts, makes a refreshing take on the endlessly fascinating culture.
William Bostwick and Jessi Rymill deliver all the info needed to get started making your own pints, from the mash to the boil to the bottle. There are chapters on personal branding, food pairings and an encyclopedic breakdown of most every type of beer imaginable. All of this is supplemented by Fantastic infographics to help visualize goals and make you the hottest hop-head on the block. Interviews with powerhouse microbrewers from all over the U.S. include start-up stories, specialty beers and useful insight into today’s large-scale independent beer breweries.
One of the greatest aspects of Beer Craft is the attention to detail and promotion of experimentation. The field guides to hops, malts and grain give extensive explanations of the functions of these ingredients, their ranges, uses and the effects they have on flavoring brews. Using these sections as guidelines, you can work to develop a truly unique taste; the authors encourage tinkering to help achieve your product — because after all, good beer is science.
Beer Craft is available on Amazon or Indiebound, and be sure to check out the website for great supplemental materials including links to local brewing suppliers.
May 18
KCDC Can Cover
Posted in: UncategorizedA clever vinyl wrap for stealthy public drinking
Innovations in the art of concealed pubic drinking don’t come along too often, so when we recently found the latest version of the ingenious static-cling can cover by KCDC skateshop we needed to share the news. While others like Anti-Hero skateboards have been making them for years, the innovation here is making the wrap “man can” size. The Brooklyn-based skateshop cleverly seized on Arizona Iced Tea to make the tall boy-appropriate sticker a few months back, replacing the design’s cherry blossoms with skateboard wheels and ingredients with clever skate-oriented copy.
Holding down the NYC skate scene since 2001, KCDC sells these rad can covers for just $5 a pop. Cheaper than an open container ticket and re-usable, you’ll be set to evade the boys in blue any day you please. Check online or swing by their lone Williamsburg shop to snag one for yourself.
May 10
Beer Savers
Posted in: savers
Apr 15
Heineken Aluminium
Posted in: packagedesignFamed Dutch beer brand’s new glow-in-the-dark bottle and a new design initiative at Milan’s furniture fair
Combining the ice-cold feel of a metal can with the classic glass bottle shape, the new Heineken Aluminum is the best of both beer worlds. The design features graphics printed with invisible ink that, when exposed to UV light, reveal an amusing shooting stars pattern. Debuting a few months ago in Milan, the bottle is entertaining the party-goers at Salone del Mobile with its glow-in-the-dark effect.
On the heels of the bottle redesign, Heineken announced plans for another new design initiative called “Open Design Explorations.” The project aims to create new concepts for bars, clubs and social spaces, one of which will be a pop-up club at the city’s 2012 furniture fair.
The design brief for this concept club asks designers to become part of a multidisciplinary team that will study social interaction in clubs around the world. This exploration will provide authentic insights that will help create the pop-up club.
The designers will be selected via Talent Nights taking place in Asia, Europe, USA and Latin America. Once chosen, each designer will join a team focused on one of the design field, including interiors, architecture, product, graphic, interactive and experiential, fashion and identity. Each team will be led by a renowned designer, including Luc Schurgers, founder of Mini Vegas and Fabio Rotella of Studio Rotella.
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